Experimental Method Flashcards
1
Q
Define experiment
A
- the prime method of inquiry in science
- investigation in which a HYPOTHESIS is tested
- the IV is manipulated
- the DV is measured
- any EVs are controlled
2
Q
key features of an experiment are?
A
- control over variables
- careful measurement
- establishing cause & effect relationships
3
Q
IV
A
the cause
is manipulated
4
Q
DV
A
the effect
is measured
5
Q
Advantage of an Experiment is?
A
they should be OBJECTIVE
the views and opinions of the researcher should NOT affect the results
:)= makes data MORE VALID, LESS BIASED
6
Q
Define Lab Experiment
A
- conducted under highly controlled conditions
- makes accurate measurements possible
- NOT necessarily in a lab
- participants are randomly allocated to each IV group
7
Q
What does the researcher decide in a LE?
A
- where the experiment will take place
- @ what time
- w/ which participants
- in what circumstances
- using a standardised procedure
8
Q
Pros of LEs
A
- easier to replicate an LE= because a standardised procedure is used
- LEs allow for precise control of EVs & IVs= allows a C&E relationship to be est
9
Q
Cons of LEs
A
- the artificiality of the setting may produce unnatural behaviour that does NOT reflect real life= LOW ECOLOGICAL VALIDITY- means impossible to generalise results
- demand characteristics/ experimenter effects may BIAS the results and become CVs
10
Q
Examples of LEs
A
- Milgram Obedience
- Loftus & Palmer= car crash study
11
Q
Define Field Experiment
A
- are done in the everyday environment of the participants
- the experimenter STILL manipulates the IV but in a real life setting- thus can NOT control EVs
12
Q
Pros of FEs
A
- behaviour in an F= MORE LIKELY to reflect real life because of its natural setting= HIGHER ECO VALIDITY
- there’s LESS LIKELIHOOD of DCs affecting the results= as the participants may NOT know that they’re being studied (COVERT)
13
Q
Cons of FEs
A
- less control over EVs that might BIAS the results- makes it hard for REPLICATION
14
Q
Example of FE
A
Hofling (1966) hospital experiment
15
Q
Define Natural Experiment
A
- conducted in the banal environment of the participants, but here the experimenter has NO control over the IV as it occurs NATURALLY in real life