Exam 2 Flashcards
Classical conditioning
Pavlovian
Respond to previously neutral stimuli that is pared with a stimulus that elicits an automatic response.
Learning
Change in an organisms behavior or thoughts as result of experience
Pavlov
Dog experiment
Classical conditioning
John B Watson
Founder of behaviorism
Little Albert
Phobia
Fear of certain stimuli
Little Albert
Rat = happy
Gong (UCS)
CR = crying at rat alone
Acquisition
Learning phase during which a CR is established
Extinction
Reduction/elimination of CR after CS is shown without UCS
Spontaneous Recovery
Sudden reemergence of extinct CR after delay in exposure to CS
Stimulus Generalization
Showing the CR to similar CS but not original CS
Stimulus discrimination
Less CR to stimuli that’s the CS. ( jaws movie/ real life )
CC Advertising
Higher order conditioning to associate product with enjoyable stimuli
Operant Conditioning
learning controlled by consequences of an organisms behavior
BF Skinner
Skinners box. Mouse + Button = Food
Reinforcement
outcome that strengthens ones behavior
Positive Reinforcement
adding stimulus to increase probability
Negative Reinforcement
removing stimulus to increase probability
Punishment
decreasing target behavior
Positive Punishment
adding stimulus to decrease probability
Negative Punishment
removing stimulus to decrease probability
Shaping
Reinforcing behaviors that come closer to the target behavior
Cognitive Learning
learning through thought
Latent Learning
Tolman and Honzik
not directly observable.
Observational Learning
learning by watching others
Albert Bandura and Bobo Doll Studies
TV violence w/bobo dolls = child violence w/bobo dolls
Reconstructive nature of memory
Our brains best guess at putting together puzzle pieces of memories
Three systems of memory
sensory memory
short term memory
long term memory
Sensory Memory
brief storage of perceptual information before it goes to short term memory
Short-Term Memory
retains information we are currently thinking about
Duration of STM
10-20 seconds
Capacity of STM
Magic # 7 + or - 2
Chunking
organizing material into meaningful groups
Rehearsal
Repeating information to keep it in the STM longer
Maintenance
Elaborative
Maintenance Rehearsal
repeating information in its original form
Elaborative Rehearsal
linking material together meaningfully to retain longer
Long-Term Memory
a minute to many years
Serial Position Curve
primacy v recency on graph
Habituation
responding less strongly to CS overtime