Exam 2 Flashcards
Ethnography
Refers to both a method of data collection and to a written product
- Naturalistic
Ethnography is committed to…
Understanding the POV of participants
Ethnography involves…
immersion over an extended period of time
Overt and open ethnography
Supermarket
Ethnography typically includes…
interviews and gathering documents to supplement observations
Overt and closed ethnography
Workplace
Covert and closed ethnography
Cult
Covert and open ethnography
Park
The problem of sponsors
- Importance of sponsors
- “Research bargain”
- Physical and social access are not the same
- Access can be temporary
Continued access often requires renegotiation like…
- Credentials
- Discretion and open-mindedness
- Tests of competence
- Finding a role
Covert full member
Full membership in group, researcher status unknown
- Example: study of soccer hooligans
- Risk of “going native”
Overt full member
Full membership, researcher status is known
- Ex. marketing
Participating observer
Participants but not as a full member
Partially participating observer
Same as a participating observer but observation is not the main data source. Interviews and documents can be more important data
Minimally participating observer
Minimal participation in core activities