Exam 2 Flashcards
1
Q
Diversification strategy where a firm expands into businesses that provide the supplies it needs to make its products or that distribute and sells its products
A
Vertical integration
2
Q
Occurs when a company acquires another company in a completely unrelated business
A
Unrelated diversification
3
Q
When a company purchases a new business that is related to the company’s existing business portfolio
A
Related diversification
