econChap1 Flashcards
What is the Cost-Benefit Principle in economics?
It states that costs and benefits are the incentives that shape decisions. You should evaluate the full set of costs and benefits of any choice, and only pursue those whose benefits are at least as large as their costs.
What is the Opportunity Cost Principle?
The true cost of something is the next best alternative you must give up to get it. Your decisions should reflect this opportunity cost, rather than just the out-of-pocket financial costs.
What is the Marginal Principle?
Decisions about quantities are best made incrementally. You should break “how many” decisions down into a series of smaller, or marginal, decisions.
What is the Interdependence Principle?
Your best choice depends on your other choices, the choices others make, developments in other markets, and expectations about the future. When any of these factors change, your best choice might change.
What is economic surplus?
The difference between the benefits you enjoy and the costs you incur from a decision.
What is the Rational Rule?
If something is worth doing, keep doing it until your marginal benefits equal your marginal costs.
What is the Production Possibility Frontier (PPF)?
A curve that maps out the different sets of output that are attainable with your scarce resources, illustrating the trade-offs and opportunity costs when allocating resources.
What are sunk costs?
Costs that have already been incurred and cannot be reversed. Good decision makers ignore sunk costs.
What is the opportunity cost of buying a car, according to Nerida’s example?
The total cost of owning the car for one year is $6,726, which exceeds the $4,700 benefit of not paying for Uber, resulting in an economic surplus of $2,026 by taking Uber instead.
What is the framing effect?
A phenomenon where small differences in how alternatives are described or framed can lead people to make different choices.
How does the cost-benefit principle relate to nonfinancial costs?
It requires thinking broadly about all costs and benefits, including nonfinancial aspects like satisfaction or time.
How does the opportunity cost principle reflect scarcity?
Because resources are limited, making one choice requires giving up another, highlighting the trade-offs due to scarcity.
What is the “or what” trick?
A method to apply the opportunity cost principle by always asking “or what” to compare a choice to its next best alternative.
How should entrepreneurs think about opportunity costs?
By considering not just financial costs but also the opportunity costs of time and money invested in their business compared to alternatives.
What is the benefit of converting costs and benefits into dollars?
It allows for comparing different aspects of a decision by evaluating willingness to pay, making it easier to apply the cost-benefit principle.
What is the economic method’s four-step process?
- Use the marginal principle to break down decisions.
- Apply the cost-benefit principle.
- Use the opportunity cost principle by asking ‘Or what?’.
- Apply the interdependence principle to consider other factors.