E17 Flashcards
Contraction of demand
Due to the rise in prices, the quantity demanded falls
Extension of demand
Due to the increase in quantity demanded. Price falls
Ped
Measures the responsiveness of the quantity demanded to a change in the price of a good
Total revenue
The amount of money a firm receives when selling a product
Perfectly elastic demand
The quantity demanded remains the same although the price changes
Inelastic demand
The quantity demanded changes at lesser rate than price
Unit elastic demand
The quantity demanded changes at the same rate as the price
Elastic demand
The quantity demanded changes at a greater rate than price
Perfectly elastic demand
Any quantity is demanded at a given price
PES
Measures the responsiveness of the quantity supplied to a change in the price of a good