Designers in general

Question 1

Who are Wood Marsh Architects?

Answer 1

Based in Melbourne
Work on both private and commercial builds
Owned By Randal Marsh and Rodger Wood

Question 2

What is the philosophy behind the Wood Marsh Design firm practice?

Answer 2

inspired by artforms especially sculpture

Question 3

What is the size of the Wood Marsh design practice?

Answer 3

large firm
range of designers will skill sets and experiences
strong collaborative effort
internal specialists include, architects, interior designers, project managers, graduate designers.

Question 4

What external specialist work with Wood Marsh?

Answer 4

Land Surveyors
Planners and local council
building surveyors
Engineers - structural and electrical

Question 5

What occurs in the define stage for designers?

Answer 5

They meet with the client either online or in person. This can be across multiple meetings

Question 6

How can a designer in the field of environments generate ideas in the develop stage?

Answer 6

Initial ideas are down by hand usually - using a range of development drawings
making low fidelity models

Question 7

How do designers evaluate ideas?

Answer 7

Client interview and satisfaction at the end of the process
viewing stakeholder data and reviews
for interactive design - looking at data and seeing how long people are interacting with the design
sales reviews.

Question 8

What are the legal OBLIGATIONS a designers in the field of environments follow?

Answer 8

Architects code of conduct
act honestly and ethically
conserves and respects environment
meet council regulations
applies for a bulidng permit

Question 9

Who are BKK Architects?

Answer 9

They are Melbourne-based practice established in 2000.
They deliver projects that are public, infrastructural, residential, cultural, and educational.
They range in size from major infrastructure to individual homes.

Question 10

What are some examples of the work they complete?

Answer 10

Precinct masterplans and urban design
Infrastructure including railway stations, bridges and roads
Interior fitouts of existing buildings
Exhibition and performance spaces
Highly technological fitouts
Residential and multi-residential projects
Teaching and learning spaces

Question 11

Which external designers work with BKK architects?

Answer 11

Experts such as exhibition designers, landscape architects, visual artists, and digital/user experience designers.

Question 12

When BKK architects are designing who works within the team?

Answer 12

Projects are led by a principal, senior associate or associate

Question 13

Who is Gemma O’Brien?

Answer 13

She is a freelance designer ( she works independently) and specializes in hand lettering

Question 14

What types of works does Gemma O’Brien create?

Answer 14

sweeping murals, contemporary calligraphy and intricate lettering pieces
she mainly complete works for commercial projects world wide

Question 15

What types of methods, media and material does Gemma O’Brien work with?

Answer 15

Method - drawing both development and presentation
media - ink and paint
Material - screen ( when projecting work) Paper, Brick Walls

Question 16

How does Gemma O’Brien collaborative with her client ?

Answer 16

Face to Face
Online Platforms

Question 17

What Materials, Methods and Media do BKK work with?

Answer 17

Methods - Drawing both development and presentation
3D modelling
photography - site visits

Media - Digital Applications for rendering buildings and digital software CAD

Material - balsa wood, card = model making
screen = computer work

Question 18

What legal obligation would Gemma O’Brien need to consider in her design work?

Answer 18

Legal - generating own type and imagery so she isn’t in breech of copy right

ethical - using sustainable paints so that they are environmentally friendly and have low impact

Question 19

What research methods do BKK used during the discover stage?

Answer 19

• site visits
• meetings with the council for an understanding of permits
• interviews with stakeholders
• observational drawings
• research building permits
• survey data - analyzing
• research into artists as this can inspire shape and form of the build
• research into materials that could be potentially used

Question 20

What research methods do interactive designers ( Publicist Sapient ) used during the discover stage?

Answer 20

• data analysis
• target audience interview and research page
• interviews with stakeholders
• competitors analysis
• color and type research

Question 21

What are two different functions that a designer in the field of Environments may need to currently consider when designing to benefit the target audience? 4

Answer 21

Easy access to outside – bringing the outdoors in
Passive heating and cooling so that the design of the House can be warm and cool

Question 22

What is a legal decision Woodmarsh would considered during the design process for residential builds’?

Answer 22

Meeting building regulations
Seeking a permit for the new build through local council

Question 23

Explain the practices of Wood marsh architects that make them cotemporary designers.

Answer 23

They are designers who are currently practicing design and use modern technology to support them in creating designs. They use current trends to inform the style of the new build. They use best practices and work with a range of designers and specialists o deliver a project.

Question 24

How can a contemporary designer evaluate design work during or at the end of a design process? 2 marks

Answer 24

Interview the TA at the end of the project.
PMI –
Sales data reviewing
Reviewing how long the TA has stayed on and log onto a website

Question 25

What is the difference between a legal and ethical decision a contemporary designer might make?

Answer 25

Legal = what the design must do = meeting building regulations or meet copyright regulations.
Ethical – what they should do = meet sustainable practices

Question 26

Identify and explain a material, method and media commonly used by a contemporary interactive designer

Answer 26

Methods
= DIM
Media
DA = website programming and coding
Materials
= Screen, Touch screen , Digital interface

Question 27

Identify how visual language is used in interactive design is used generate designs that are appealing to the target audience

Answer 27

appealing to the target audience. 4 marks
* Consistent visual hierarchy - crucial for guiding attention and helping TA to see different things on the screen
* Clear and icons – need to be clear, consistent and distinct
* Response and interactive feedback – immediate and meaningful feedback this can enhance a user’s experience
* Effective use of colour and type – colour palettes and type needs to be consistent to help ensure a cohesive visual identity.

Question 28

In interactive experiences, what design specialist would have been involved during the process to make the customer experience high quality?

Answer 28

• Interaction designers - work closely to identify how the user experience interacts the design throughout the whole journey – works with large design teams = FUNCTION
• Or User experience designers

Question 29

Identify 2 other deign specialists worked with Portable Design team to create websites?

Answer 29

• User experience designers
• Web designers
• Mobile designers
• Content strategists
• Information architects
• User testing specialist
• user experience researcher
• Web accessibility specialist
• Front end developer
• Web engineer

Question 30

what is a freelance designer?

Answer 30

someone who works on for themselves and alone
they have a wide range of skill sets

Question 31

what is a design agency?

Answer 31

a large design team that has a design director and a range of designers who work within a team. All designers in the team have a crucial role to play

Question 32

What are two functional aspects that designers in the field of interactive experiences need to currently consider?

Answer 32

Usability – how easy it is to move between different screens
The download speed time of images and type
The size of type of image on different devices.
Wireframes
Accessibility
navigation

Question 33

Identify 2 contextual factors that can impact a design for a designer

Answer 33

• This can vary from time, place, society, culture, environments and technological concerns.
• Place – physical surroundings or conditions where a design is made and used
• Time – past events, trends, styles, historical development can shape the designers context
• Society and culture – social environment including cultural norms, values and demographics. Environmental factors such as pollution, renewable materials shape the design decisions