Demand Flashcards

1
Q

Demand

A

Is the amount of a product consumers are willing and able to buy at various prices

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2
Q

Demand curve

A

Plots combinations of price and quantity demanded

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3
Q

Own price

A

Selling price of a product

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4
Q

Non own price factors that affect demand. (List)

A

Consumer income

Price and availability of substitutes

Price of and availability of compliments

Fashion, taste and consumer preferences influenced by advertising and branding

Demographics ie population structure: size and composition

External shocks

Seasonal factors

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5
Q

Normal goods

A

Are products whose demand rises as income rises

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6
Q

Inferior goods

A

Are products whose demand falls as income rises

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7
Q

Substitutes

A

Are alternative products consumers can buy to satisfying a given need eg butter and margerine

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8
Q

Compliments

A

Are products consumers use together eg cars and petrol.

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