deck_17088666

Question 1

Successful business plans includes

Answer 1

Identifying Initiative’s specific objectives
Link those objectives to business strategies
Manage implementation of business strategies
Oversee the continuing operations of initiative after it is launched

Question 2

Posivitive outcome of successful business plan

Answer 2

Competitive advantage
market expansion
improved customer experience
cost efficiency
enhanced brand visibility
Increased revenue

Question 3

Identifying Objectives

Answer 3

Increasing sales in existing markets
opening new markets
serving existing customers better
identifying new vendors
coordinate more efficiently with existing vendors
recruiting employees more effectively

Question 4

Linking Objective to Business Strategies

Answer 4

downstream
Upstream

specific objectives for benefits and incurred cost

Question 5

downstream strategies

Answer 5

improve the value that the business provides to its customers

Question 6

upstream strategies

Answer 6

reducing costs or generating value by working with suppliers or inbound logistics

Question 7

Measuring Benefit Objectives

HERB PII

Answer 7

Build Brands
Enhance existing marketing
Improve Customer Services
Reduce cost of after-sale support
Improve Supply chain operation
Hold auctions
Provide portals and virtual communities

Question 8

Measuring Benefit Objectives: Build Brands

Answer 8

Surveys to measure brand awareness

Question 9

Measuring Benefit Objectives: Enhance existing marketing

Answer 9

Change in per unit sales volume

Question 10

Measuring Benefit Objectives:Customer Services

Answer 10

Customer satisfaction survey, no.of complaints

Question 11

Measuring Benefit Objectives: Reduce cost of after-sale support

Answer 11

quantity and type of support activities

Question 12

Measuring Benefit Objectives: Improve Supply chain operation

Answer 12

Cost quality and on-time delivery of materials or services purchased

Question 13

Measuring Benefit Objectives: Holding Auctions

Answer 13

Quantity of auctions, bidders, sellers, items sold, registered participants, dollar volume of items sold

Question 14

Measuring Benefit Objectives: Provide portals and virtual communities

Answer 14

Number of visitors, return visits, duration of average visit

Question 15

Measuring Cost Objectives

Answer 15

project budget must include the cost of hiring, training, and personnel

80% of that cost was labor related
10% was the cost of software
10% was the cost of hardware

minimum dollar amount needed to open an entry level electronic commerce Web site at $150,000

cost for a large company to build and implement an adequate entry-level electronic commerce site was about $1 million

Question 16

Comparing Benefits to Costs

Answer 16

if benefit exceed costs

evaluate their ecommerce strategies

return on investment (ROI) to evaluate capital investment

Question 17

Evolution of web site functions

Answer 17

Static brochures-> transaction processing-> full range of automated business processes

Question 18

Internal Development vs. Outsourcing

Answer 18

The Internal Team
Early Outsourcing
Late Outsourcing
Partial Outsourcing

Question 19

The Internal Team

Answer 19

Business knowledge and creativity>technical expertise

website development, product management, customer support, sales

Customer satisfaction, number of sales leads generated, and reductions in order-processing time as measurement of success

Question 20

Early Outsourcing

Answer 20

outsource initial site design and development to launch the project quickly

trains the company’s employees in the new technology before handing the operation of the site over to them

Benefit: faster development, access to skills, scalabiility
Drawbacks: communication challenge, loss of control, higher cost

Question 21

Late Outsourcing

Answer 21

company does the initial design, development, implementation, and operates the system until it becomes stable

After the company has gained all the competitive advantages provided by the system, the maintenance of the system outsourced.

Benefits: Maintain control, cost effective, targeted outsourcing
Drawbacks: Integration challenge, loss of knowledge, slower adaptation

Question 22

Partial Outsourcing

Answer 22

specific portions of the project that can be completely designed, developed, implemented, and operated by another firm that specializes in that particular function

Eg. email, electronic payment system, web hosting

Question 23

Selecting a Hosting Service

Answer 23

smaller projects: consult an ISP directory, such as ‘The List’.

larger Web sites: consult other firms that rate ISPs and CSPs, such as ‘Keynote Systems’

Question 24

factors to evaluate when selecting a hosting service

Answer 24

Functionality
Reliability
Bandwidth and server scalability
Security
Backup and disaster recovery
Cost

Question 25

Incubators companies

Answer 25

Big company invest **capital** and **knowledge** in small company offers start-up companies a **physical location** with offices, **accounting** and **legal** assistance, **computers**, and **Internet connections** at a very **low monthly cost** offer **seed money**, **management advice**, and **marketing assistance** In exchange, they receive an **ownership interest** in the company

Question 26

Benefits of incubators

Answer 26

Reduced **cost** Valuable **guidance** **Network** building Flexibility on **outsourcing**

Question 27

Fast venturing

Answer 27

an **venture** sponsor that wants to launch an initiative joins external **equity** partners and **operational** partners to scale up the project **rapidly**. equity partners=**banks** or venture capitalists Operational partners= firms that have **experience** in moving projects along

Question 28

Fast venturing: Venture sponsor

Answer 28

develops **idea** **staffs** internal team create **prototype** provides most of start up **funds**

Question 29

Fast venturing: Equity Partners

Answer 29

**review** and **refine** ideas provide **advice** evaluate **prototype** Provide **contracts** (including operational partners)

Question 30

Fast venturing: Operational Partners

Answer 30

turn ideas into a business plans provides financial, technical, and operations expertise provides industry best practices knowledge scale up prototype to an operating model

Question 31

Fast venturing benefits

Answer 31

Faster Launch Focus on innovation Data driven decision reduced risk

Question 32

Project Management

Answer 32

techniques for **planning**and **controlling** the activities undertaken to **achieve a specific goal.** project plan includes **criteria** for **cost, schedule, and performance** specific application **software** to help them manage projects manage the tasks assigned to **consultants, technology partners, and outsourced service providers**

Question 33

Project Portfolio Management

Answer 33

monitored like an **investment** in a financial portfolio ranks **importance**, **strategic risks**, **returns** align **projects** to **company goals**

Question 34

Staffing the Operation

Answer 34

Application specialists Business management Customer service staff Database administration Network operations staff Systems administration

Question 35

Post Implementation Audits

Answer 35

formal review **after** it is up and running examine **objectives**, **performance specifications**, **cost estimate**, **duedates** and compare to what actually **happened** make informed decisions on **next** actions

Question 36

Post implementation Audits key aspects

Answer 36

Assessment of Objectives Scope and quality Timeline and budgets Stakeholder satisfaction Risk managements Lessons learnt