Customer Centricity and Design Thinking Flashcards
1
Q
What is customer centricity?
A
A mindset that focuses on creating positive user experiences and customer engagement with the organization’s products and services.
2
Q
What are the elements of customer centricity?
A
1) Focus on the customer
2) Understand the customer’s needs
3) Think and feel like the customer
4) Build whole product solutions
5) Create customer lifetime value
3
Q
What are the 2 main activities of Design Thinking?
A
The double diamond. Understanding the problem and Designing the right solution.
4
Q
What 3 things should a product be?
A
Desirable, Viable, Feasible