Culture Flashcards
culture
the language, values, beliefs, traditions, and customs people share and learn
social identity theory
groups we identify with (in-groups) and groups we view as different (out-groups)
intercultural communication
communication between people from different cultures who have different worldviews
co culture
membership in a group that is part of an encompassing culture
low context
speak in a straightforward manner and depend heavily on words to communicate the message
high context
high use of nonverbal elements; voice tone, facial expression, gestures, and eye movement carry significant parts of a conversation
individualistic orientation
people are primarily concerned about themselves and their immediate family
collectivistic orientation
people’s major concern is their ingroup or community
approaches to power distance
the extent to which less powerful members of organizations and institutions (including the family) accept and expect unequal power distributions
ethnocentrism
Belief in the superiority of your own culture or group