Cultural Bias: Outline Flashcards

1
Q

Mustin and Marecek (1988)

A

suggest that before being able to decide if there are cultural differences you must consider the extent to which any research is biased.

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2
Q

Alpha Bias: example

Takano and Oska (1999)

A

reviews 15 studies that compared the US and Japan in regards to individualism/collectivism and found that 14/15 studies didn’t support the common view of differences in conformity.

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3
Q

Beta bias: example

Wober (1974)

A

intelligence is measured differently in different cultures. eg in Uganda it’s seen as a functional relationship between the individual and society and thus if these differences are minimised, it’s beta bias.

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