CSR week 4 Flashcards
10Rs Strategy in Circular Economy
R0- Refuse
R1- Rethink
R2- Reduce
R3- Re-use
R4- Repair
R5- Refurbish
R6- Remanufacture
R7- Repurpose
R8- Recycle
R9- Recover
Smarter Product Use and Manufacturing
R0- Refuse: Make a product redundant by
abandoning its function or using a different function
R1- Rethink: Make product use more
intensive: sharing or multifunctional products
R2- Reduce: Consume less through efficient manufacturing or use
Extent lifespan of products and its parts
R3- Re-use: Re-use of functioning discarded products by another use
R4- Repair: Repair and maintenance of
defects to keep original function
R5- Refurbish: Restore and update
R6- Remanufacture: Use part in a new product with the
same function
R7- Repurpose: Use products or parts in new
product with a different function
Useful applications of materials
R8- Recycle: Process materials to obtain the same high-grade or lower quality
R9- Recover: Incineration of materials with
energy recovery
Sustainability in Communication
What is the company communicating?
* Annual Reports
* Sustainability Reports
* Press Releases
* Website
* Social Media
* Brochures
* Research reports
* Certifications
* Strategies
* Campaigns
* Pledges
VS
What is the company doing in practice (actions)?
News articles/clips
* Documentaries
* Critics
* Research institutions
* Social media hashtags/threads
* NGOs
* Benchmarks
* Academic articles
* People ( Local, National and International)
* Abroad
Greenwashing
Greenwashing is when company gives a false impression of their environmental impact or benefits.
Greenwashing misleads stakeholders
Does not give due advantage to those companies that are making the effort to green their products and activities.
It ultimately leads to a less sustainable economy.
Forms of greenwashing
- Selective disclosure
- Decoupling behavior
- Misleading
- Aesthetics