CPAR_4: Lesson 2 - Media and Technique Flashcards
What type of art did the artist used to express their creativity?
Medium of expression
Can refer to both. the materials used by the artist and its material support
Media
Media that are commonly used in art making
- Examples:
o Oil paint and canvas for painting
o Wood and chisel for sculpture
o Film camera for film and photography
o Instruments for Music
o Pen and paper for Literature
Traditional media
- The use of technology as part of the
creation process or the manner of presentation
of the works - They make use of electronic media
(computers, digital camera, painting applications
etc.) to create their works
Digital media
- Materials that are not commonly used in creating art
- The use of ________ is common with assemblage, installation, and found object art
Unconventional media
___________ is common in performance
art: Singing and Playing instruments Acting
Dancing
- Some visual artists used their body as medium:
o Tattoo
o Body painting
o Cosmetics
Body as a media
What are the SEVEN characteristics of arts according to Media?
- Practical - functional in everyday life
- Environmental - involves the use of space, or are analyzed in the way that they interact with their surroundings.
- Pictorial - predominantly visual and spatial
- Auditory - engage with sense of hearing
- Narrative - follows a sequential/story structure
- Dramatic - performance-based representation
- Musical - logical arrangement of sound
Manner in which artist use and
manipulate materials to achieve the desired formal effect,
Technique
Most common art technique
Shading
MEDIA IN PAINTING:
- Smooth and light
- Highly versatile
- Quick drying When dry
- has a “plastic” finish
Acrylic
MEDIA IN PAINTING:
- Long lasting
- Super blendable
- Dries very slowly
Oil
MEDIA IN PAINTING:
- Translucent
- Fluid
- Dries fairly quickly
- Transparent pigments
- Non-controllable
Watercolor
MEDIA IN PAINTING:
- Opaque
- Chalky
- Dries darker
- Can be reactivated with water
- Opaque from white or chalk pigment
- For illustrations – solid colors/matte finish
Gouache
MEDIA IN PAINTING:
- VERY durable
- Relatively quick drying
- Waterproof
- Used in home-improvement
Lacquer
Combination of 2 or more paint media
Mixed media
TECHNIQUES IN PAINTING:
Paint is energetically splashed, spilt or dribbled onto a canvas, usually placed face-up on the floor.
- e.g. spray painting and drip painting
Action
TECHNIQUES IN PAINTING:
An Italian word for “mixture,” used to describe a painting technique wherein paint is thickly laid on a surface, so that brushstrokes or palette knife marks are visible.
Impasto
Adding texture to your painting For
thick paints (oil paint, acrylic with versatex)
Impasto
Fine shading that creates softs
transitions between colors and tones Watercolor, Acrylic, Oil paint with binder (linseed oil, thinner)
Sfumato
TECHNIQUES USED IN SCULPTURE:
- Adding more media materials to the artwork.
- Examples:
o Clay Assemblages
o Installation
o wood joinery
o metal works
Addition
TECHNIQUES USED IN SCULPTURE:
Gathering and joining different materials to create an assembled sculpture
ASSEMBLING
TECHNIQUES USED IN SCULPTURE:
- Taking out material from the artwork
- Used in:
o Clay
o Wood
o Stone
o Metal engraving
Subtraction
TECHNIQUES USED IN SCULPTURE:
Cutting or chipping away a shape from a mass of stone, wood, or other hard material.
Carving
TECHNIQUES USED IN SCULPTURE:
Spreading and concentrating the same amount of media
- Used in:
o Clay
o Wood
o Metal
Reformation from same volume
TECHNIQUES USED IN SCULPTURE:
A mold (or cast) is made of the sculpture. The mold is then filled with a material that is melted down (usually metal). It then cools and hardens.
Casting
TECHNIQUES USED IN SCULPTURE:
created when a soft or malleable material (such as clay) is built up (sometimes over an armature) and shaped to create a form
Modeling
What is the main media of theatre?
Stage
Acting techniques:
Actors draw upon their own feelings and experiences to convey the “truth”
STANISLAVSKI’S SYSTEM
Acting technique:
- Made by Lee Strasberg
- Actors imagine themselves with the thought and emotions of their characters to develop lifelike performances Substitution technique – go beyond memory
METHOD ACTING
Acting technique:
The use of imagination was more effective than relying solely on personal experiences and
emotional memory
Adler’s technique
Acting technique:
Psycho-physical Approach – Transformation, working with impulse, imagination and inner and
outer gesture are central
Chekov’s System
Acting technique:
Greater focus on the other actor as oppose to one’s internal thoughts or feelings associated
with the character
MEISNER TECHNIQUE
Acting technique:
Acting exercises or “games” that unleashed creativity, adapting focused “play” to unlock the
individual’s capacity for creative self-expression
SPOLIN’S TECHNIQUE / IMPROVISATION
Acting technique:
Acting exercises or “games” that unleashed creativity, adapting focused “play” to unlock the
individual’s capacity for creative self-expression addressing them out of character (breaking the
4th wall)
EPIC / BRECHTIAN THEATER
Techniques in Cinema:
also known as production design, it is the artificial decoration of an environment that is
used as the setting for a performance
Set design
Techniques in Cinema:
The position of the camera in relation to the subjects can affect the way the viewer perceives the scene.
Camera angles
Refers to the effect of the
different layers of sound in a piece of music, and the relationship between them.
Texture
What are the three types of texture?
- Monophonic
- Homophonic
- Polyphonic
Single line of melody without
any harmony or any other form
of accompaniment.
Monophonic
One voice/part plays/sings the
melody, whilst the others act
as a harmonic accompaniment.
Homophonic
Several parts or voices are
combined together
Polyphonic
Media in music:
Media in music:
In music _______ refers to the human voice; in songs there can be more than one person providing vocals
Vocals
A rapid, slight variation in
the pitch you’re singing, marked by a
rapid wavering in the intensity and
Vibrato
_______ means to play the notes as smoothly connected as possible.
________ means to play the notes as short and crisp and detached as possible
Legato and Stoccato
Jazz vocal style of using emotive and nonsense syllables instead of words in solo improvisations on a melody
Scat singing
refer to a series of notes sung quickly over a single word or vowel sound. This a common technique heard in some contemporary songs like RNB and soul.
Vocal riffs and runs
Media in music:
Devices created or adapted to make musical sounds
Instruments
Instruments that create sound
through vibrating themselves.
Idiophones
Instruments that produce sound by vibrating a membrane.
Membranophones
Instruments that produce
sound by vibrating strings
Chordophones
Instruments that create noise
by pushing vibrating columns of air through them
Aerophones
Any musical instrument in
which sound is produced mainly by means of electricity
Electrophones
Any musical instrument in
which sound is produced mainly by means of electricity
Electrophones
Media in music:
Any location used for a
concert or musical performance.
Venue
Opera singers use what type of theater?
Ampitheatre - allows singer’s voice to go back and fourth
Media in music:
Any electronic device involved in the
production, execution, or performance of musical pieces
Electronics
The main media in dance is ______
Body
Media in advertising:
- Has bigger reach and frequency
- Includes: TV, Radio, Print, and Outdoor advertising
Above the line
Media in advertising:
- Smaller reach but more targeted; niche market
- Includes: Sampling, promotion, events, flyers, social media, etc.
Below the line
Techniques in advertising:
- Using a famous person to promote a brand or product; forming of a relationship between a brand and an influential individual who “fits” with
the brand
Celebrity Endrosement
Techniques in advertising:
A testimony is a statement given by a supporter approving a particular product or service; it gives the customer confidence in the product
and gives the product legitimacy
Witness testimonials
Techniques in advertising:
Allows brand to express message vividly; allows for broad emotional appeal
Drama
Techniques in advertising:
short song or tune used in advertising and for other commercial uses
Jingles
Techniques in advertising:
The use of humor or irony in advertisements and commercials; for light hearted and not so serious brands; memorable and likely to go viral
Comedy
Techniques in advertising:
a company’s product or service is presented as superior when compared to a competitor’s; may involve a side-by-side comparison of the features of a company’s
products next to those of its competitor
Competitive showdown
Techniques in advertising:
sustaining awareness of a brand, product or service over a long period of time
Sustained awareness
Techniques in advertising:
- a form of television commercial that
resembles regular TV programming yet is intended to promote or sell a product, service or
idea - Sharktank
Infomercials