Corporate Strategy 2 Flashcards
Transaction costs are low when:
- Organizations are exchanging nonspecific goods and services
- Uncertainty is low
- There are many possible exchange partners
Inter-organizational Strategies for Managing Resource Dependencies
-Linkage mechanisms, while controlling interdependency, require coordination
-Coordination reduces each organization’s freedom to act
-Organizations aim to choose the inter-organizational strategy that offers
the most reduction in uncertainty with
the least loss of control
Inter-organizational Strategies for Managing Resource Dependencies
Transaction costs vs. Bureaucratic costs
Symbiotic interdependencies
Competitive interdependencies
Keiretsu
Japanese system for achieving the benefits of formal linkages without incurring its costs
Basic Diversification Strategies
Concentric Diversification (RELATED) Growth into a related industry (Search for synergies)
Conglomerate Diversification (UNRELATED) Growth into unrelated industry (Concern with financial considerations)
Value-Creating Diversification: Related Strategies
- Operational Relatedness: Sharing activities
- Corporate Relatedness: Core competency transfer
- Market Power
Operational Relatedness: Sharing activities
- Can gain economies of scope
- Share primary or support activities (in the value chain)
- Risky as ties create links between outcomes
- Related constrained diversified firms to share activities in order to create value
- Not easy, often synergies not realized as planned
Corporate Relatedness: Core competency transfer
- Complex sets of resources and capabilities linking different businesses through managerial and technological knowledge, experience, and expertise.
- Two sources of value creation
- Use related-linked diversification strategy
Two sources of value creation
- Core competence can be developed in one business unit and transferred to other business units at no additional cost
- Intangible resources difficult for competitors to understand and imitate, so immediate competitive advantage over the competition can be achieved through the transfer of corporate-level core competence
Market Power
- Exists when a firm is able to sell its products above the existing competitive level or to reduce costs of primary and support activities below the competitive level, or both.
- Can come from increasing scale or size
Market power can also be created through
Multipoint Competition
Exists when 2 or more diversified firms simultaneously compete in the same product or geographic markets.
Vertical Integration
Exists when a company produces its own inputs (backward integration) or owns its own source of output distribution (forward integration)
Corporate Parenting Strategy
-Strategic factors
Examine each business unit in terms of its strategic factors
-performance improvement
Examine each business unit in terms of areas in which performance can be increased
-Analyze fit
Analyze how well the parent corporation fits with the business unit
The primary job of corporate headquarters
is to obtain synergy among the business units by providing needed resources to units, transferring skills and capabilities among the units, and coordinating the activities of shared unit functions to attain economies of scope.
(LEARNING ORGANIZATION)
This is especially important given that 75% or more of an organization’s market value stems from its intangible assets – the organization’s knowledge and capabilities.
Unrelated strategies, Creates value through two types of financial economies
Efficient internal capital market allocation (versus external capital market)
Restructuring of acquired assets
Firm A buys firm B and restructures assets so it can operate more profitably, then A sells B for a profit in the external market