contexts and representation Flashcards
when was the disease first identified?
in December 2019
what is the covid-19?
global pandemic
when was the pandemic declared?
in March 2020
what was clear about the mass immunisation programme?
it was essential to help prevent the spread of disease
what did the world saw at the start of 2020?
the world saw unprecedented levels of funding
for vaccine research and development (R&D
what has UK became by December 2020?
why was it astonishing?
UK became the first western country to license a vaccine against Covid, which is astonishingly fast given that, on average, a vaccine usually takes 10–15 years to accomplish
what had the NHS delivered by January 2021?
elivered more than 1 million vaccinations, colloquially known as jabs
what happened on 23 June 2016?
citizens of the UK voted to leave the European Union
to leave the EU, what was it nicknamed as?
Brexit
what was the vote?
very close with 51.9% voting leave and 48.1% voting remain
what was Boris Johnson a figurehead of?
figurehead of the Leave campaign, which The Sun newspaper supported
what was Winston Churchill rallying speech during ww2?
quoted Horatio Nelson, “England expects that every man will do his duty”
how was Winston Churchill speech altered on a world war 2 poster?
“Britain expects that you too, this day will do your duty” on a World War Two poster and has now become a much-quoted phrase in the tabloid press
why is Kate Garraway a popular TV broadcaster in the uk?
co-hosted Good Morning Britain since 2014, and appearing on numerous shows from Strictly Come Dancing to I’m A Celebrity, Get Me Out of Here
what happened to Kate Garraway’s husband?
left seriously ill after contracting covid-19
who is Gary Lineker?
former England footballer and now a popular sports presenter on BBC’s Match of the Day
how many followers does Gary Lineker have on Twitter (X)?
8.5m
how much did Gary donated to the British Red Cross emergency and why?
140.000
in response to the coronavirus crisis in the uk
what had the sun nominally supported in its early years?
he Labour party (but has moved back and
forth between Labour and the Conservatives)
what is the sun described as having today?
political allegiance to the Conservative party and does not support the EU
what has the paper always been very vocal in?
how?
telling its readers how they should act, whether voting, during lockdown or getting vaccinated
“Boris ticks all the boxes” in 2019
“Stay home” in 2020
“As 1.5M miss vax… don’t blow it Britain!” in 2021
how has the news media played a crucial role during the pandemic?
communicating public health and policy information
what does traditional newspaper coverage and representations have?
issues were important amidst increasing disinformation and conspiracy theories spread online
why is militaristic language so embedded in the government and media’s representation?
so embedded in the government and media’s representation of the medical world that this has come to be normalised by audiences
how is the covid-19 related to using militaristic language?
Hospitals are the ‘frontline’, healthcare workers are ‘heroes’ and we ‘fight’ and ‘battle’ disease
when did vaccine rollout?
December 2020
why did the NHS worked in phases?
prioritise the population according to vulnerability and age
what was uk’s rollout considered as?
among the fastest in the world
what is covid-19 represent as on the front cover?
an enemy on this front cover with media language framing the pandemic as a war
how is covid a disease to “conquer”
it is in line with their previous representations of the pandemic
why is such language used in this context?
to motivate and inspire action in the audience, encouraging them to join the “Jabs army”
how is the idea that covid is an invader reinforced?
with The Sun’s use of nationalistic imagery, including the Union Flag and Big Ben
what is represented as a positive action by the sun?
getting vaccinated
how the positive action clear in?
in their repeated call for readers to support the roll
out of vaccinations, “Join our jabs army”
how are they supporting the vaccination programme?
encouraging the public to join their campaign making it clear that when the reader’s age group is allowed to get vaccinated, they should
what does the use of endorsements, along with ‘the sun says’ imply?
the reader should trust its viewpoint
what is getting vaccinated represented as?
a matter of urgency with the combined use of the clock face, imperative verbs, and terms such as “rapidly”
what does it suggest that Brexit is represented positively in the off lead?
that this political decision has brought “newfound freedom” to the uk
what does the terms “heralded” and “dawn” imply?
Britain has a great future away from the EU. This is in line with The Sun’s pro-leave, isolationist ideology
