Content Paired to Buyer's Journey Stages Flashcards
1
Q
Blog post
A
Awareness
2
Q
Social media post
A
Awareness
3
Q
White paper
A
Awareness
4
Q
Checklist
A
Awareness
5
Q
How-to video
A
Awareness
6
Q
Ebook
A
Awareness
7
Q
Educational webinar
A
Awareness
8
Q
Kit or tool
A
Awareness
9
Q
Product comparison guide
A
Consideration
10
Q
Case study
A
Consideration
11
Q
Free sample or trial
A
Consideration
12
Q
Trial trial or live demo
A
Decision
13
Q
Consultation offer
A
Decision
14
Q
Coupon
A
Decision