Consumer Protection Measures in Communications & Marketing Flashcards
___ is a list of phone numbers of consumers who do not want to be contacted by commercial telemarketers
National Do Not Call Registry
Licensees are permitted to call consumers with whom they have an established business relationship with for up to ___ after the consumer’s last payment, purchase, or delivery.
18 months
Licensees are permitted to call consumers with whom they have a(n) ___ with for up to 18 months.
established business relationship
Licensees are permitted to call consumers who have submitted applications or made inquiries for up to ___ after the consumer submitted the inquiry/ application
3 months
Licensees are permitted to call consumers who have ___ or ___ for up to 3 months after the fact.
submitted applications or made inquiries
Brokerage companies must have a do-not-call policy even if…
they don’t engage in cold calling
The ___ established requirements for sending commercial email, and establishes penalties for noncompliance
CAN-SPAM Act of 2003
What does “CAN-SPAM” in CAN-SPAM Act of 2003 Act of 2003 stand for?
Controlling the Assault of Non-Solicited Pornography and Marketing
The ___ gives consumers the right to have emailers (not just spammers) stop emailing them.
CAN-SPAM Act of 2003
What consumer protection is relevant to telephone calls?
National Do Not Call Registry
What consumer protection is relevant to emails?
CAN-SPAM Act
What consumer protection is relevant to faxing?
Junk Fax Prevention Act
The CAN-SPAM act prevents a licensee from giving a customer additional information about an existing agreement or conducting business as part of an existing agreement via email. True or false?
True
The ___ targets email used to promote or advertise products and services offered for commercial purposes
CAN-SPAM Act
The CAN-SPAM Act does not apply to ___ or ___ content.
Transactional or relationship content
The CAN-SPAM act requires commercial emails include which 4 things?
1) Identify as an advertisement
2) Opt out option for email recipients
3) Physical address
4) Accurate domain name and email address of the senderTh
The CAN-SPAM act prohibits ___ subject lines.
Deceptive
The ___ imposes additional regulations on use of commercial email in Illinois
Electronic Mail Act
The Junk Fax Prevention Act permits unsolicited fax advertisements only with the exception of…
an established business relationship
A real estate licensee may not legally send an unsolicited commercial fax message without written ___ or without a(n) ____ with the recipient.
Consent or an established business relationship
The Junk Fax Prevention Act requires that ___ information be available on the first page of the fax.
Opt-out
The ___ prohibits unsolicited fax advertisements or solicitations.
Junk Fax Prevention Act of 2005
The ___ imposes additional requirements over and above federal CAN-SPAM rules on senders of commercial email messages.
Electronic Mail Act