Conformity Flashcards
Define conformity
A change in a person’s behaviour or opinions as a result of real or imagined pressure
from a person or group of people
Define unanimity
The extent to which all members of a group agree.
define compliance
A superficial and temporary type of conformity where we outwardly go along with the majority view, but privately disagree with it. The change in our behaviour only lasts as long as the group is monitoring us.
Define identification
A moderate type of conformity where we act in the same way as the group because we value it and want to be part of it. But we don’t necessarily agree with everything the group/majority believes.
Define Internalisation
A deep type of conformity where we take on the majority view because we accept it as correct. It leads to a far-reaching and permanent change in behaviour, even when the group is absent.
define (ISI) Informational Social Influence
An explanation of conformity that says we agree with the opinion of the majority because we believe it is correct. We accept it because we want to be correct as well. This may lead to internalisation.
define (NSI) Normative Social Influence
An explanation of conformity that says we agree with the opinion of the majority because we want to gain social approval and be liked. This may lead to compliance
define social roles
The ‘parts’ people play as members of various social groups. These are accompanied by expectations we and others have of what is appropriate behaviours for each role, for example caring, obedient, industrious etc.