Competitive Advantage & Strategic Management Flashcards

1
Q

Competitive advantage

A

A firm ability to achieve market superiority over its competitors, ultimately resulting in above-average performance.

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2
Q

The characteristics of competitive advantage are?

A
  1. Driven by customer
  2. Significant contribution
  3. Matches resources with the opportunities
  4. Difficult to copy
  5. Basis for further improvement
  6. Provides direction
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3
Q

Source of Competitive Advantage

A

People, Low Cost, Differentiation.

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4
Q

Differentation Strategies are?

A
  1. Competing on superior product design
  2. Outstanding service
  3. High agility
  4. Innovation
  5. Responsiveness/Time
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5
Q

The objective of strategic planning

A

is to build a posture that is so strong in selective ways that the organization can achieve its goals despite unforeseeable external forces.

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6
Q

The role of strategic planning

A

To align work processes with the organization’s strategic directions to ensure improvement and learning reinforce company priorities.

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7
Q

Managerial implication for strategic

A

Establish a process
Strategy needs to include execution/action planning
Establish a process
Establish strategic performance metrics
Establish a process for the use of data

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