Communication

Question 1

What is two way communication?

Answer 1

When feedback on a message is given back from receiver to sender

Question 2

Explain what is meant by internal and external communication

Answer 2

Internal- between people in the same business

External- with people outside the business

Question 3

Explain,in detail, internal communication

Answer 3

• when communications occur between employees
• internal links together all the different activities involved in the business
• ensures all the employees are working towards the same goal and know what they should be doing and by when
  Effective internal communication is fundemental to the success of a busines
  Examples: reports, telephone, meetings, email

Question 4

Explain in detail external communication

Answer 4

Communication outside of the business

• closely linked with stakeholders
• examples: press releases, market materials, accounts, letters, email etc

Question 5

What are the barriers to communication?

Answer 5

• too many intermediaries ( too many layers in the hierarchy)
• geographical distance
• communication overload

Question 6

What is communication?

Answer 6

The process by which a message or information is exchanged from a sender to a receiver