Commercialisation and media Flashcards
Name 3 advantage of commercialization on physical activity on society.
Public increases knowledge
participation rates increase
Improved health
Name two disadvantages of commercialization on society.
Win at all cost- linked to violance
negative role models
Give three reasons for the change in coverage of sport.
Tv rights
24/7 coverage
Improved cameras
Name three changes in the coverage of women in sport.
Increased media coverage
Increased female presenters
Less sexist media coverage
Name three changes in the coverage of women in sport.
Increased media coverage
Increased female presenters
Less sexist media coverage
Name four ways of covering sport.
Tv
Newspaper
radio
internet/apps
Name 3 advantage of the effects of media on performers
Creation of role models
Earn higher salaries
Increased standard of play
Name 3 disadvantages of the effects of media on performers
Media demand control of sports
Loss of privacy of sports stars
Highlights bad behavior
Name 3 advantage of the effects of media on sport
More money from media and sponsors
Improved rules
Media increases participation
Name 3 disadvantages of the effects of media on sport
High stakes can cause deviant behavior
Biased towards popular sport
Media control match times
Name 3 advantage of the effects of media on sport spectators
Increase in standards of play better to watch
Educate about sport
Sport can be viewed from anywhere
Name 3 disadvantages of the effects of media on sport spectators
More people spectate rather than participate
Negative role models
Cost of subscription
What is the golden triangle?
The strong relationship between sport, sponsorship and media.
What is the definition of sport as a commodity?
a product that can be bought and sold- sport increasing its potential as a profit making product
Give 3 examples of how sport can be a commodity.
Media pay the sport for the rights to televise
Pay per view sell sport to viewers
Breaks in play sold to advertisers
