Coca-Cola Case Study Flashcards
1
Q
When did it open it’s first bottling plant in Indian and what has it invested in it?
A
Opening in 1993. Invested more than $1000 million.
2
Q
How many people does Coca Cola employ directly and indirectly?
A
6000 are employed directly.
Further 125,000 have jobs as a result
3
Q
What are the local people protesting about?
A
Wells are drying up as a result of all the water being extracted
4
Q
What has Coca-Cola been accused of?
A
Discharging waste water into fields and rivers polluting ground water.
5
Q
Why were their products banned from the Indian Parliament’s cafeteria?
A
High levels of pesticides in them exceeding EU guidelines.
6
Q
What did the company offer to Farmers?
A
They offered waste as fertilizers but stopped by Government due to quantities of cadmium and lead in it.
