Class 22 Flashcards

1
Q

common assumptions about decisions

A
  • Decisions are consistent
  • Generally we are aware of what we know and what we do not know
  • Decisions are improved with more information
  • Generally we are risk averse
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2
Q

common anomalies/biases in how we actually make decisions

A

Framing
Retrievability/Availability
Anchoring
Bounded awareness

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3
Q

Dual Process Model

A
  • System 1 = automatic, intuitive, impulsive, ever-present

- System 2 = calculating, rational, plodding, effortful

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4
Q

Framing

A

the way we define the decision to be made. Think of a picture frame, which is a lens

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5
Q

framing-what to do

A
  • Restate/reframe the issue before making a decision.Work towards neutral representations.
  • Recognize the influence of gains versus losses; most effective concessions are those that reduce the opponents losses, not improve an attribute in which the opponent is already “in the gains.
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6
Q

retrievability/availability of info

A
  • People assess the frequency, probability, or likely causes of an event by the degree to which instances of that event are readily “available” in memory
  • Often appropriate because it helps us remember what is most common.
  • However, also often influenced by elements that may lead to inaccuracy, such as vividness of the situation in our mind: earthquake, airplane, the instance we got into trouble, etc.
  • Salience and emotional impact affect judgments
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7
Q

retrievability/availability of info examples

A
  • Memory/emotional experiences
  • Sample size
  • Base rates
  • Conjunction fallacy
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8
Q

anchoring

A

People start with an implicitly suggested reference point (the “anchor”) and make adjustments to it to reach their estimate. A person begins with a first approximation (anchor) and then makes adjustments to that number based on additional information

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9
Q

anchoring-what to do

A
  • Ask yourself what is your estimate beforehand

- Ask yourself about a confidence interval (range)

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10
Q

bounded awareness

A
  • The phenomenon by which individuals do not “see” and use accessible and perceivable information during the decision-making process, while “seeing” and using other equally accessible and perceivable information.
  • Often caused by focusing on other items
  • Also due to lack of attention to other parties.
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