Chapters 16, 17, & 19 Flashcards
consumer optimum
combination of goods and services that maximizes consumer’s utility for a given income or budget
diamond-water paradox
explains why water (essential to life) is expensive while diamonds (do not sustain life) are expensive
diminishing marginal utility
occurs when marginal utility declines as consumption increases
marginal utility
additional satisfaction derived from consuming one more unit of a good or service
real-income effect
occurs when there is a change in purchasing power as result of change in price of good
substitution effect
occurs when consumer substitute a product that has become relatively less expensive as the result of a price change
util
personal unit of satisfaction used to measure the enjoyment from consumption of a good or service
utility
measure of the level of satisfaction that a consumer enjoys from the consumption of goods and services
indifference curve
represents the various combinations of two goods that yield the same level of personal satisfaction, or utility
maximization point
point at which a certain combination of two goods yields the most utility
budget constraint
set of consumption bundles that represent the maximum amount the consumer can afford
marginal rate of substitution (MRS)
rate at which a consumer is willing to trade one good for another along an indifference curve
perfect substitutes
exist when the consumer is completely indifferent between two goods, resulting in a straight-line indifference curve with a constant marginal rate of substitution
perfect complements
exist when the consumer is interested in consuming two goods in fixed proportions, resulting in a right-angle indifference curve
behavioral economics
field of economics that draws on insights from experimental psychology to explore how people make economic decisions