Chapters 11, 12, 13 Flashcards
Price Discrimination
occurs when a firm sells same good or service at different prices to different groups of customers
perfect price discrimination
occurs when a firm sells the same good or service at a unique price to every customer
monopolistic competition
type of market structure characterized by free entry, many different firms, and product differentiation
product differentiation
a process that firms use to make a product more attractive to potential customers
markup
difference between the price that firm charges and the marginal cost of production
excess capacity
occurs when a firm produces at an output level that is smaller than the output level needed to minimize average total costs
Oligopoly
form of market structure that exists when small number of firms sell differentiated product in market w/ high barriers to entry
concentration ratios
a measure of oligopoly power present in the industry
-most common measure “four-firm concentration ratio”
duopoly
industry consisting of only two firms
collusion
agreement among rival firms specifies prices each firm charges and quantity it produces
-illegal in US
artel
small group of two or more firms that act in unison
antitrust laws
attempt to prevent oligopolies from behaving like monopolies
mutual interdependence
market situation where actions of one firm have an impact on the price and output of its competitors
Nash equilibrium
occurs when all economic decision-makers opt to keep the status quo
price effect
reflects how change in price affects the firm’s revenue