Chapter Three - Small Business Planning Revision Flashcards

1
Q

What is a business plan?

A

A written statement of the business’s goals and objectives, and the steps to be taken to achieve them.

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2
Q

What is a asset?

A

Any item of value owned or controlled by the business and that can be given a monetary value.

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3
Q

What is a working capital?

A

The funds available for the short-term financial commitments of a business.

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4
Q

What is leasing?

A

A way of financing the purchase of assets without a large initial capital outlay.

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5
Q

What is marketing objectives?

A

The process of monitoring and modifying the marketing plan.

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6
Q

What is enlightened self-interest?

A

The belief that a business ultimately helps itself when it helps to solve society’s problems.

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7
Q

What is planning?

A

The process of formulating objectives and determining how to achieve them.

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8
Q

What are establishment costs?

A

Those costs involved in setting up the business.

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9
Q

What are operating costs?

A

Those costs involved in the ordinary day-to-day running of the business.

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10
Q

What are bank bills?

A

A bill of exchange.

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11
Q

What is a lessor?

A

The owner of an asset that is leased under an agreement to the lessee.

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12
Q

What are marketing strategies?

A

Actions undertaken to achieve the business marketing objectives.

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13
Q

What are human resources?

A

The employees who provide their time, energy, skills and effort to the business.

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14
Q

What is equity?

A

The funds contributed by the owner(s) of a business to commence and build the business.

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15
Q

What is trade credit?

A

Trade credit is credit extended to you by suppliers who let you buy now and pay later, taking a delivery of materials, equipment or other valuables without paying cash on the spot is using trade credit.

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16
Q

What is a grant?

A

A sum of money given by the government or an organisation for a particular purpose.

17
Q

What is a marketing mix?

A

The combination of the four elements of marketing (the four Ps - product, price, promotion and place) that make up the marketing strategy.

18
Q

What is a target market?

A

A group of customers with similar characteristics who currently purchase a business’s product or may do so in the future.

19
Q

What is a bank overdraft?

A

An arrangement whereby the bank allows a business or individual to overdraw their account up to an agreed limit for a specified time, to help overcome a temporary cash shortfall.

20
Q

What is a lessee?

A

The person or business to whom a lease is granted.

21
Q

What is a triple bottom line?

A

The economic, environmental and social performance of a business.

22
Q

What is physical resources?

A

Equipment such as a computer, cash register, machinery, motor vehicle, office equipment and stock.

23
Q

What is debt?

A

The funds provided by sources outside the business, which must be paid back over time, with interest.

24
Q

What is a mortgage?

A

A loan secured by the property of the borrower (the business).

25
Q

What is marketing?

A

‘The process of planning and executing the conception, pricing, promotion and distribution of ideas, goods and services to create exchanges that satisfy individual and organisational objectives’ (American Marketing Association).

26
Q

What is marketing management?

A

The process of monitoring and modifying the marketing plan.