Chapter 9

Question 1

auction

Answer 1

A competitive process in which either a seller solicits consecutive bids from buyers or a buyer solicits bids from sellers; and prices are determined dynamically by competitive bidding.

Question 2

banners

Answer 2

Electronic billboards; which typically contain a short text or graphical message to promote a product or a vendor.

Question 3

brick-and-mortar organizations

Answer 3

Organizations in which the product; the process; and the delivery agent are all physical.

Question 4

business model

Answer 4

The method by which a company generates revenue to sustain itself.

Question 5

business-to-business electronic commerce (B2B)

Answer 5

Electronic commerce in which both the sellers and the buyers are business organizations.

Question 6

business-to-consumer electronic commerce (B2C)

Answer 6

Electronic commerce in which the sellers are organizations and the buyers are individuals; also known as e-tailing.

Question 7

business-to-employee (B2E)

Answer 7

An organization using electronic commerce internally to provide information and services to its employees.

Question 8

buy-side marketplace

Answer 8

B2B model in which organizations buy needed products or services from other organizations electronically; often through a reverse auction.

Question 9

channel conflict

Answer 9

The alienation of existing distributors when a company decides to sell to customers directly online.

Question 10

clicks-and-mortar organizations

Answer 10

Organizations that do business in both the physical and digital dimensions.

Question 11

consumer-to-consumer electronic commerce (C2C)

Answer 11

Electronic commerce in which both the buyer and the seller are individuals (not businesses).

Question 12

cyberbanking

Answer 12

Various banking activities conducted electronically from home; a business; or on the road instead of at a physical bank location; also known aselectronic banking.

Question 13

cybersquatting

Answer 13

Registering domain names in the hope of selling them later at a higher price.

Question 14

digital wallets (e-wallets)

Answer 14

Software components in which a user stores secured personal and credit card information for one-click reuse.

Question 15

disintermediation

Answer 15

Elimination of intermediaries in electronic commerce.

Question 16

electronic business (e-business)

Answer 16

A broader definition of electronic commerce; including buying and selling of goods and services; and also servicing customers; collaborating with business partners; conducting e-learning; and conducting electronic transactions within an organization.

Question 17

e-government

Answer 17

The use of electronic commerce to deliver information and public services to citizens; business partners; and suppliers of government entities; and those working in the public sector.

Question 18

electronic commerce (EC or e-commerce)

Answer 18

The process of buying; selling; transferring; or exchanging products; services; or information via computer networks; including the Internet.

Question 19

electronic mall

Answer 19

A collection of individual shops under one Internet address; also known as acybermallor ane-mall.

Question 20

electronic marketplace

Answer 20

A virtual market space on the Web where many buyers and many sellers conduct electronic business activities.

Question 21

electronic payment systems

Answer 21

Computer-based systems that allow customers to pay for goods and services electronically; rather than writing a check or using cash.

Question 22

electronic retailing (e-tailing)

Answer 22

The direct sale of products and services through storefronts or electronic malls; usually designed around an electronic catalog format and/or auctions.

Question 23

electronic storefront

Answer 23

The Web site of a single company; with its own Internet address; at which orders can be placed.

Question 24

e-procurement

Answer 24

Purchasing by using electronic support.

Question 25

e-wallets

Answer 25

(seedigital wallets)

Question 26

exchanges

Answer 26

(seepublic exchanges)

Question 27

forward auctions

Answer 27

Auctions that sellers use as a selling channel to many potential buyers; the highest bidder wins the items.

Question 28

group purchasing

Answer 28

The aggregation of purchasing orders from many buyers so that a volume discount can be obtained.

Question 29

mobile commerce

Answer 29

(m-commerce)Electronic commerce conducted in a wireless environment.

Question 30

multichanneling

Answer 30

A process in which a company integrates its online and offline channels.

Question 31

permission marketing

Answer 31

Method of marketing that asks consumers to give their permission to voluntarily accept online advertising and e-mail.

Question 32

person-to-person payments

Answer 32

A form of electronic cash that enables the transfer of funds between two individuals; or between an individual and a business; without the use of a credit card.

Question 33

pop-under ad

Answer 33

An advertisement that is automatically launched by some trigger and appears underneath the active window.

Question 34

pop-up ad

Answer 34

An advertisement that is automatically launched by some trigger and appears in front of the active window.

Question 35

public exchanges (or exchanges)

Answer 35

Electronic marketplace in which there are many sellers and many buyers; and entry is open to all; it is frequently owned and operated by a third party.

Question 36

reverse auctions

Answer 36

Auctions in which one buyer; usually an organization; seeks to buy a product or a service; and suppliers submit bids; the lowest bidder wins.

Question 37

sell-side marketplace

Answer 37

B2B model in which organizations sell to other organizations from their own private e-marketplace and/or from a third-party site.

Question 38

smart cards

Answer 38

Cards that contains a microprocessor (chip) that enables the card to store a considerable amount of information (including stored funds) and to conduct processing.

Question 39

spamming

Answer 39

Indiscriminate distribution of e-mail without the receiver’s permission.

Question 40

stored-value money cards

Answer 40

A form of electronic cash on which a fixed amount of prepaid money is stored; the amount is reduced each time the card is used.

Question 41

viral marketing

Answer 41

Online word-of-mouth marketing.

Question 42

virtual (or pure play) organizations

Answer 42

Organizations in which the product; the process; and the delivery agent are all digital.

Question 43

virtual banks

Answer 43

Banking institutions dedicated solely to Internet transactions.