Chapter 8 : E-Commerce Flashcards

1
Q

How does the internet aid in all steps on the value chain analysis

A
  1. Cutting out middlemen
  2. Adding new offering to the website
  3. Cutting out the middlemen
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2
Q

Disadvantages of E-Commerce

A
  1. Bandwidth
  2. Security issues
  3. Privacy issues
  4. Not accessible to all
  5. People’s preferences as not everyone want to shop online.
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3
Q

Merchant

A

-Sells goods online
e.g CheckersSixty

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4
Q

Brokerage (broker is a person or firm who arranges transactions between a buyer and a seller for a commission when the deal is executed. )

A

Brings buyer and seller in contact with each other

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5
Q

Informediary

A

collects information and sells it to others.

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6
Q

Subscription e-commerce model

A

-Sells digital goods through regular subscriptions e.g News24, Disney+

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7
Q

Mixed e-commerce models

A

A combination of different models

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8
Q

Technologies that support e-commerce to take place

A
  1. Electronic payment system
  2. Web and mobile marketing
  3. Search engine optimization
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9
Q

Electronic payment systems

A

Making payments electronically all payments are online

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10
Q

Web marketing

A

Marketing using the internet. e.g social media marketing

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11
Q

Mobile marketing examples (similar to web marketing)

A
  1. Scanning qr codes
  2. Mobile search ads
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12
Q

Search Engine Optimization

A

Setting up your website to generate maximum traffic

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13
Q

hyper social organizations

A

use social media to their competitive advantage

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