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gov > Chapter 8 > Flashcards

Chapter 8 Flashcards

You may prefer our related Brainscape-certified flashcards:
AP® U.S. Government flashcards U.S. Government Basics flashcards
1
Q

those attitudes held by a significant number of people on matters of government and politics; the complex collection of the opinions of many different people; the sum of all their views

A

public opinion

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2
Q

those events and issues that concern the people at large like politics, public issues, and the making of public policies

A

public affairs

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3
Q

process how a person develops political views

A

political socialization

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4
Q

how does family influence Public opinion

A
  • see parents opinions
  • siblings come home with stories
  • TV
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5
Q

How school influences public opinion?

A
  • Pledge Allegiance
  • Learn Historic Figures/ History Class
  • Get Away from family influence
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6
Q

includes those means of communication that reach large audiences

A

mass media

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7
Q

People with whom one regularly associates themselves with like friends co workers

A

Peer Groups

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8
Q

How do peer groups influence you?

A
  • peers trust the views of each other
  • peers think the same
  • influence behavior
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9
Q

any person who is usually strong influence on the views of others

A

Opinion Leaders

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10
Q

Who do opinion leaders target and how do they influence?

A
  • focus on Minority
  • possibly hold public office
  • use of media
  • regularly contact large of people
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11
Q

How do historic events influence public opinion?

A
  • Arise topics never usually discussed

- EX: 9/11 = terrrorism

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12
Q

How did the depression influence the government and people?

A

It shifted from republican to democrat

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13
Q

Number 1 way to “measure public opinion”

A

Elections

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14
Q

2 factors of poor indication of public indication with Elections

A
  1. ) Candidates are chosen on personality not policies

2. ) Candidates do not agree with party politics - promise things they can’t provide

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15
Q

private organizations whose members share certain views and objective

A

interest groups

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16
Q

Biggest interest group

A

NRA

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17
Q

what it so hard for interest groups to do?

A
  1. ) Know how many people they represent

2. ) How strong people actually feel about views

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18
Q

mirrors or molders of public opinion

A

media

19
Q

public officials try to be the voice of the people (politicians)

A

Personal contacts

20
Q

Best way to measure public opinion

A

polls

21
Q

First Poll

A

Literary digest 1936

22
Q

polls of large groups of people. highly unreliable, not good representation, quantity over quality

A

straw vote

23
Q

most accurate poll

A

scientific

24
Q

5 steps to Poll

A
  1. ) Define the Universe
  2. ) Construct the Sample
  3. ) Well Drawn Q’s
  4. ) Interviewing
  5. ) Analyze findings
25
Q

means of communication, transmits some kind of information

A

medium

26
Q

goal of medium

A

provide information and entertainment

27
Q

Describe Politics and television relationship

A

hand in hand

28
Q

First TELEVision

A

NY World fair 1939

29
Q

percent of TV

A

98%

30
Q

what did TV replace?

A

Newspapers

31
Q

how did newspaper influence colonies?

A

Gave political info and sparked revolution

32
Q

newspaper provide what information?

A

Local

33
Q

first person to use radio effectively

A

FDR

34
Q

how did radio survive?

A

very convient

35
Q

where are most magazines made

A

colonial america

36
Q

who began one of first magazines

A

ben franklin

37
Q

what were magazines originally dedicated to

A

literature and social graces

38
Q

leading source of political info

A

internet

39
Q

internet comes form

A

cold war defense department to protect military secrets

40
Q

societal problems that the nations political leaders and general public agree need gov attention

A

public agenda

41
Q

two things media can do

A

emphasize or downplay

42
Q

what demolished candidates policies?

A

TV; people don’t care anymore

43
Q

what makes media so effective for candidates?

A

they can get directly to public

44
Q

snappy reports that are called in 30 - 45 second

A

sound bites

gov (17 decks)

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