Chapter 8 Flashcards
Elaborative Rehearsal
Focusing on the meaning of info or relating it to other things you already know. (Locker combos w hockey numbers)
What is visuospatial memorization
Allows us to temporarily store and manipulate images and spatial info, as when forming mental maps of a route to some place
The “Central Executive”
Is a control process that directs the action. It decides how much attention to allocate to mental imagery and auditory rehearsal
Serial Position Effect
A u-shaped pattern, meaning that recall is influenced by a word’s position in a series of items.
Primacy Effect (First word)
Recency Effect (Last word)
Maintenance Rehearsal
This occurs when you look up a phone number and you keep saying it to yourself
Structural Encoding
You have to notice how the world looks
Phonelogical Encoding
Sound of the word
Levels of Processing
The more deeply we process info, the better it will be remembered.
Semantic encoding involves the deepest processing because it requires us to be focused on the MEANING of info
When studying factual info for a class, we need to study effortfull deep processing.
Matintenance Rehearsal
Saying a phone number over and over again
Elaborative Rehearsal
Focuses on the meaning of info
Mnemonics
The art of imrpoving memory
Heirarchies and chinking represent two types of mnemonic devices
Dual Coding Theory
encoding info using both codes enhances memory (verbal codes and non-verbal codes)
The odds improve that at least one of the codes will be available later to support recall
Method of Loci
The ancient greek well known imagery technique
Imaging walking through your house etc
Schemas
Mental framework
An organized pattern of thought about some aspect of the world, such as class of people.
We form schemas through experience and they can strongly influence the way we encode material in memory
Acquiring expert knowledge can be viewed as process of developing schemas (mental framework) that help to encode info into meaningful patterns
Associative Network
A massive network of associated ideas and concepts.
Items within the same category (types of flowers, fruits, colours) generally have the strongest associations and therefore tend to be clustered closer together
PRIMING: activation of one concept ex. Fire engine primes the node for RED
Memory stores info in an associative network