Chapter 7 Flashcards
Step 1 of writing a speech
- Select general purpose
Step 2 of writing a speech
- Select a topic
Step 3 of writing a speech
- Narrow topic
Finding the key (of the speech)
The organizing feature that describes the similarity between your main points
Purpose statement
The overall goal (inform, persuade, entertain, etc.)
Specific goal statement
For design purposes only; what you want the audience to learn; written not spoken
Thesis statement
Extension of the goal statement; spoken not written; clarifies your 3 points
Audience analysis
Consider characteristics of the people and characteristics of the situation
Characteristics of people (demographic analysis)
Age, gender, status, education, experience, etc.
Physical setting
Room, where the audience is seated, place for visuals, etc.