Chapter 6 - Recruitment Flashcards
Recruitment?
The process of searching out and attracting qualified job applicants
Recruiter?
A specialist in recruitment, whose job it is to find and attract capable candidates
Employer Branding?
the image of an organization based on the benefits being employed by that organization
Three steps in employer branding
- Define the target audience
- Develop the employee value proposition
- Communicate the brand by incorporating the value prop. into recruitment efforts
The Recruitment Process (4 steps)
- Identify job openings
- Specify job requirements
- Select methods of recruitment
- Generate pool of qualified applicants
What is an optional section designated group?
Included with application forms
Information on disabilities (blindness, dexterity) and visible minorities
Application types
- Biographical Information Blank (BIB)
2. Online applications
Advantages of recruiting from within?
- rewarding committed employees
- insiders may be more committed to goals
- managers have longer-term perspective
- require less orientation
Disadvantages of recruiting within?
- discontent/unsuccessful candidates
- time consuming to post and interview when one candidate is already preferred.
- possibility of “inbreeding”
Internal Recruitment Methods
- Job Posting
- notify current employees of vacant positions - HR Records
- Review info on existing employees and identify candidates - Skills Inventories
- Review qualifications, interest skills of existing employees
Advantages of Recruiting from Outside
- larger pool of qualified candidates/more diverse
- acquisition of new skills/knowledge/ideas
- elimination of employee rivalry
- hiring individuals whoa re already trained
How to plan External Recruitment
- type of job affects recruitment method chosen
- yield ratios - percentage of applicants that proceed to next stage of selection
- time lapse data - time from start of recruitment to new employee starting work
External recruitment methods
- employee referrals
- former employees
- private employment agencies
- print advertising
- military personnel
- online recruiting
- open houses, job fairs
What are the top 3 successful ways to find a job?
- Traditional Networking
- Online job boards
- Agencies recruiters
Guide for External Recruitment Ads (AIDA)
- attract ATTENTION
- develop INTEREST
- create DESIRE for the job
- instigate ACTION
