chapter 6: choosing a research design Flashcards
type of research design
distinguished by the level of control: manipulation of a variable + holding all variables constant
experimental research design
used to determine the causes of behavior that explain why it occurs
capable of demonstrating cause and effect BUT behvavior that occurs under controlled conditions may not be the same as behavior that occurs in a natural environment
quasi-experimental research design
used to identify the relationship between preexisting variables
allows researchers to study factors related to the unique characteristics of participants BUT cannot demonstrate cause and effect
non-experimental research design
Used to describe variables and predict the relationships between variables
can be used to make observations in settings that the behaviors and events being observed would BUT lacks control needed to demonstrate cause and effects
internal validity
Assesses whether the observed changes in the DV can be confidently attributed to the manipulation of the IV rather than other factors
High internal validity = well-designed study that minimizes confounding variables and provides greater confidence in the causal inferences drawn
threats to internal validity
Factors that vary systematically with the levels of an independent variable
History effects, maturation, testing effects, regression toward the mean, instrumentation and measurement, attrition or experimental mortality (heterogeneous attrition), environmental factors
minimizing threats to internal validity
Random assignment = all participants have an equal chance of being assigned to a group and receiving whatever benefits and costs that are associated with that group
Control groups
Blind experiments
external validity
Assesses the degree to which the results obtained in a study accurately represent the behaviors, relationships, and outcomes that would occur in a broader population or different contexts
Generalizability ‘
High external validity = findings are more likely to hold true in diverse situations
threats to external validity
Factors held constant across groups in a study
Selection bias
Population validity
Ecological validity
Temporal validity
Outcome validity