Chapter 6 Flashcards
focuses on external events that may influence the present position of a business.
Environmental Scanning
is primarily concerned with the trends of events.
Environmental Monitoring
gives preferential importance on information about competitors.
Competitive Intelligence
evaluates the level of competition and assesses the attractiveness of an industry itself.
Porter’s Five Forces of Competition Model
To determine how culture influences strategy formulation.
Corporate Culture
To determine what structure can effectively and efficiently achieve organizational goals.
Organizational Culture
To determine which business resource contributes to the achievement of competitive advantage.
Business resources
evaluates the internal strengths and weaknesses of a company against what the external opportunities and threats offer.
SWOT ANALYSIS
To assess a company’s strengths and weaknesses so that opportunities are exploited and threats are avoided or minimized.
SWOT ANALYSIS
a strategic management tool that assess the resources of a company to achieve competitive advantage
VRIO FRAMEWORK
if it can add value for the customer and if it provides the company the capability to exploit opportunities or defend against threats
valuable
only a few company possess it
Rare
if it can be hardly imitated or is costly to imitate
Imitability
when the activities of different functional units, systems, processes, and structures are coordinated, planned and arranged properly
Organized
To identify a company’s resource that is considered valuable, rare, and difficult to imitate and to assess if the company is organized to use it to sustain a competitive advantage
VRIO FRAMEWORK