chapter 5, 8

Question 1

response to political constraint

Answer 1

compliance, preemption, interpretation, ignore, challenge

Question 2

convergence culture

Answer 2

a flow of content across multiple media platforms (merchandising)

Question 3

conventions

Answer 3

practice or technique widely used in a field by media professionals (genre, writing styles, etc.)

Question 4

routines

Answer 4

rationalization of work practices through procedures

Question 5

informative disseminator

Answer 5

focus on getting info to the public quickly (clear and accurate)

Question 6

interpreter

Answer 6

investigating and exploring complex issues

Question 7

adversary

Answer 7

critical position, seek the expose (like a watchdog)

Question 8

round

Answer 8

a process by which reporters develop schedules for visiting locations or talking to sources that are likely to produce news

Question 9

news values

Answer 9

the factors that journalists consider when deciding the newsworthiness of any event, statement or other potential story

Question 10

augmented journalism

Answer 10

algorithmic tools that work with journalists

Question 11

objectivity

Answer 11

the belief that in objectivity is faith in facts, a distrust of values and a commitment to their segregation

Question 12

third-person effects

Answer 12

the perception that others will be more affected by media content than oneself

Question 13

ways in which audiences are active:

Answer 13

interpretation, the social contest of it, collective action, audiences as the media producers

Question 14

interpretive community

Answer 14

both structural forces and human agency at work

Question 15

matrix media

Answer 15

the media landscape enabled by the internet

Question 16

participatory culture

Answer 16

a culture where barriers of expression and engagement are low, members contributions matter and members feel social connection with another (Jenkins)

Question 17

participation inequality

Answer 17

large online communities have a small amount of creators that contribute

Question 18

conversationalist

Answer 18

share their opinion with consumers and companies

Question 19

critics

Answer 19

repond to content through reviews and comments

Question 20

collectors

Answer 20

organize content for themselves or others

Question 21

joiners

Answer 21

maintain profiles on social media

Question 22

spectators

Answer 22

consume content

Question 23

digital divide

Answer 23

the inequality that exists in simple access to the internet

Question 24

choice fatigue

Answer 24

the overwhelming amount of content to choose from

Question 25

users and graticiations approach

Answer 25

mass media is focused on people’s motivations and needs

Question 26

critical cultural studies approach

Answer 26

how people interpret and make meaning out of the media content they use

Question 27

encoding

Answer 27

each media product has an intended meaning (Hall)

Question 28

decoding

Answer 28

interpreting media, influenced by their personal etc. (Hall)

Question 29

polysemy

Answer 29

the notion of multiple meanings that can coexist in media texts

Question 30

preferred/dominant reading (hegemonic)

Answer 30

intended meaning is accepted by audience

Question 31

negotiated reading

Answer 31

audience accepts overall framework, but the message is also contested in certain aspects

Question 32

oppositional reading

Answer 32

goes against the intended perspective

Question 33

interpretive resistance

Answer 33

interpretations that are in direct oppositions to a dominant reading

Question 34

reception theory

Answer 34

stresses the agency of audiences to interpret media products in different ways, this does not mean any interpretation is possible

Question 35

second screen

Answer 35

accessing an additional digital screen to access internet platforms to discuss who they are seeing on tv atm.

Question 36

culture jamming

Answer 36

range of tactics used to critique, subvert and jam the working of consumer culture