Chapter 5 Flashcards
Leadership in change management
is the ability to positively influence and motivate employees towards achieving business objectives during transformation.
To demonstrate strong leadership in change management, managers need to:
• Build a shared vision by informing employees of the reasons and benefits of change, as well as the consequences of not changing.
• Provide ongoing communication with clear instructions to employees as they move from current to new practices.
• Provide ongoing support including employee counselling, training, and consultation.
Staff training
is a business equipping employees with the knowledge and skills required to perform work tasks
Staff motivation
is managers implementing strategies that seek to drive employees to work towards the achievement of business objectives.
Change in management styles or skills
is managers altering their way of directing and interacting with staff
Increased investment in technology
is the implementation of automated and computerised processes for production and operations
Improving quality in production
is the implementation of processes that increase the perceived value of a product or service.
Initiating lean production techniques (or lean management)
is adopting approaches that reduce waste in production while increasing the value of goods to the customer.
Cost-cutting
is the process of reducing business expenses
A business can cut costs by:
• merging staff roles to reduce the number of employees required.
• shutting down business locations that do not add significant value.
• stopping the production of goods with high amounts of unsold stock
Redeployment of resources
is the reallocation of natural, labour and capital materials to different areas of the business to improve their effectiveness and productivity
Labour resources
are the mental and physical abilities of workers that can be used to produce goods and services. Types of labour resources can include production line workers, data analysts and human resource employees.
Capital resources
are man-made goods used in the production of final goods and services. These may include, machinery, vehicles or tools.
Natural resources
are raw materials that are used in the production of goods and services. These include resources such as land, water or coal.
new locations
A business can build new business opportunities by opening new branches or outlets in new locations
The advantages and disadvantages of expanding to new locations
ADVANTAGES
• Creates a physical presence in new geographical locations which can improve the business’s reputation and brand image.
• Seasonal products can be sold during the opposing season in the northern hemisphere. For example, beach fashion can be sold in America during Australia’s winter
• Increased sales and profit from new markets.
DISADVANTAGES
• Higher business uncertainty due to unstable political, social or economic conditions in other countries
• Poor communication and language barriers may lead to multiple delays
• Increased rental, utility costs as well as salaries of employees of branches or outlets
online sales
A business can potentially increase their domestic and global sales by selling their products online
The advantages and disadvantages of online sales.
ADVANTAGES
• Seasonal products can be sold during the opposing season in the northern hemisphere countries
• Improved job opportunities for employees to operate and maintain an online sales platform
• Accesses a large number of customers in a very short amount of time.
DISADVANTAGES
• Product may be lost or damaged during delivery.
• Will have to be trained to operate an online sales platform.
• Can be costly implementing a new distribution network for online sales.
differentiation
A business can gain new business opportunities domestically by differentiating their products or services.
The advantages and disadvantages of differentiation
ADVANTAGES
• Customers are often loyal to the business brand because of unique features or services not offered by competitors.
• Employees may feel an increased sense of pride working for a differentiated business. This can motivate employees to be more
productive and effective
• Increase in sales revenue because of niche markets or customers switching from competitors.
DISADVANTAGES
• Can be difficult to prevent competitors from replicating point of differentiation.
• Higher investments of time towards research to develop innovative products or improve service levels of employees.
• Will incur research and development costs as well as legal fees to protect innovations.
Exporting
is a specific method a business can use to grow globally. Instead of opening new overseas locations, the goods or services can be sold through local distributors and retailers
The advantages and disadvantages of exporting
ADVANTAGES
• Creates a brand presence in new geographical locations which can improve the business’s reputation and brand image.
• Avoids the cost of setting up new stores.
• Increased sales and profit from new markets.
DISADVANTAGES
• Product or services may need to be modified to suit overseas cultural preferences or legal requirements.
• May need to be trained in new skills or knowledge to adapt to exporting requirements.
• Certain types of products may be affected during long transport times to overseas locations.
A learning organisation
is a business that facilitates the growth of its members and continuously transforms itself to adapt to changing environments.