Chapter 4 Flashcards
Cost leadership
Are actions firm take to gain competitive advantages by operating in multiple markets or industries simultaneaously.
Cost leadership
- Size differences, Advantages of scale
- Size differences, Disadvantage of scale
- Technological advantages of scale
Policy choices
Experience differences & learning-curve economies
Differential low-cost access to productive inputs
Size differences & economies of scale exists of
1) specialized machines
2) Cost of plant and equipment
3) Volume of production and employee specialization
4) Overhead costs
Size differences & diseconomies of scale exists of
1) Physical limits of efficient size
2) managerial diseconomies
3) demotivated workers
4) distance to markets and suppliers
Experience differences and learning-curve economies
1) learning curve and economies of scale
2) learning curve and cost advantages
3) learning curve & competitive advantage
4) differential low-cost access to productive inputs
5) technological advantages independent of scale
6) policy choices
organizational structure in cost leadership is most of the time..
U-form of a organizational structure.