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MKT
> Chapter 4: > Flashcards
Chapter 4: Flashcards
Study These Flashcards
MKT
(8 decks)
Chapter 1: Why Marketing Matters
Chapter 2: Strategic Planning
Chapter 3: The Global Enviroment
Chapter 4:
Chapter 5: Marketing Research
Chapter 7: Segmentation, Targeting, and Positioning
Chapter 8: Promotional Strategies
Chapter 6: Product Development
