Chapter 4

Question 1

the role of media

Answer 1

A form of communication that targets a mass audience
-identifies social problems and distinguishes boundaries between groups

Question 2

stigmatized others

Answer 2

presented as a threat to peoples way of life

Question 3

absolute others

Answer 3

seen as truly and inherently evil
-eg. terrorists and pedophiles

Question 4

administrative approach to media analysis

Answer 4

explores the effect of media exposure on thoughts and behaviours
-objectivist/positivist

Question 5

critical approach to media analysis

Answer 5

how media constructs events, issues, and identities
-subjective/interpretive-critical approaches

Question 6

advertising is based on the art of ____

Answer 6

persuasion

Question 7

correlational media violence

Answer 7

relationship betwen exposure to media violence and peoples behaviour
-does not mean causation

Question 8

experimental view on media violence

Answer 8

sorts out the issue of causation’
-expose people to media violence, and then give them the ability to act aggresively

Question 9

framing

Answer 9

how things (places, things, events, issues, etc) are presented
-mostly bad

Question 10

convergence media ownership

Answer 10

buying out a variety of media products (newspapers, channels, radio stations)

Question 11

conglomeration media ownership

Answer 11

media companies buying out each other

Question 12

concentration of media ownership

Answer 12

control has been concentrated in fewer hands

Question 13

the media-deviance nexus

Answer 13

media is a:
-cause of deviance
-construct deviance and normalty
-tool for deviance
-a site of the deviance dance
-deviantization of forms and media

Question 14

deviance dance

Answer 14

competing persepectives about what’s acceptable and what’s not

Question 15

digital piracy

Answer 15

refers to the illegal copying of music, software, and video with the help of anonymity, speed of transmission, and shift in mindset about ownership

Question 16

claim of normalcy

Answer 16

everyone else is doing it so therefore it must be okay

Question 17

sensationalism

Answer 17

emphasize dramatic stories through exaggeration and distortion to draw more people in

Question 18

simplification

Answer 18

how media presents issues and events in simple ways to distort what is actually very complex

Question 19

standardization

Answer 19

stories are presented in ways they fit into nice formulas so that they are familiar and predictable

Question 20

symbolization

Answer 20

how media creates certain ways of understanding things in order to create stereotypes

Question 21

moral panics

Answer 21

periods of heightened concern about some issue
-take an isolated event and turn them into crisis situations

Question 22

risk society

Answer 22

led to believe everything is a potential for danger and some sort of risk

Question 23

support of legislative change

Answer 23

if we keep seeing bad things, we want to support harsher legislative change