Chapter 3 Supply and Demand: Theory Flashcards
Demand
The willingness and ability of buyers to purchase different quantities
of a good at different prices during a specific period
Market
Any place- physical or virtual- people come together to trade
Law of Demand
As the price of a good rises, the quantity demanded of the good falls, and as the price of a good falls, the quantity demanded of the good rises, ceteris paribus
P increases, Qd decreases or P decreases, Qd increases, ceteris paribus
Four ways to represent the laws of demand
words
symbols
demand schedule
demand curve
Demand Schedule
he numerical tabulation of the quantity demanded of a
good at different prices. A demand schedule is the numerical representation of
the law of demand.
Demand Curve
The graphical representation of the law of demand.
Law of Diminishing Marginal Utility
Over a given period, the marginal (or additional) utility or satisfaction gained by consuming equal successive units of a good will decline as the amount consumed increases.
Individual demand curve
An individual demand curve
represents the price-quantity
combinations of a particular good for a single buyer.
Market demand curve
A market demand curve
represents the price-quantity
combinations of a good for all buyers; the curve is derived by “adding up” individual demand
curves.
Change in demand = Shift in demand curve
− Increase in demand = Rightward shift in the
demand curve
− Decrease in demand = Leftward shift in the
demand curve
Change in quantity demanded = a
movement from one point to another
point on the same demand curve that
is caused by a change in the price of
the good.
Income (normal good)
A good for which demand rises (falls) as income rises (falls)
Income (inferior good)
A good for which demand falls (rises) as income rises (falls)
Income (neutral good)
A good for which demand does not change as income rises
or falls
Prices Related to Goods
− Substitutes: Two goods that
satisfy similar needs or desires.
− Complements: Two goods that
are used jointly in consumption.
Supply
The willingness and ability of sellers to produce and offer to sell
different quantities of a good at different prices during a specific period.