Chapter 3: Information systems and data analytics Flashcards
What is strategic planning
Top of the organisation
Future courses of action
Long-term forecasts
Uses several varieties of models
Summarised data/ external sources
What is management control
Mid tier
effective use of resources to achieve targets set at strategic planning
Budgets/ productivity/ labour stats/ capacity utilisation
What is operational control
bottom tier
day-to-day implementation of plans of organisation
Short term transactional data
detailed data/ internal/ frequent
What are the 3 levels of management
1) Strategic
2) Management
3) Operational
What is competent
Sufficiency in expertise to make a decision
What is an executive information system (EIS)
Gives senior execs access to internal & external info
Summarised info to drill down
Strategic planning/ trends
Easy to model - make summarised reports
What are management information systems
Converts data to useful info in an appropriate form for managers at all levels
Management control- planning/ directing/ controlling activities
enable timely/ effective decisions
What are transaction processing systems (TPS)
Historic info- low level
routine business transactions (ST)
done in large volumes
Operational control
Specific inputs & outputs
MUST BE CORRECT- informs all decisions
Basic decisions
What are transaction processing systems (TPS)
routine business transactions
done in large volumes
Operational control
What is strategic information
used by directors / senior execs
Alternative courses of action
plan overall objectives
E.g profitability & prospects for presents and future markets
Uses MIS & EIS
What is tactical information
Used by managers at all levels
Normally middle management
Pricing/ purchasing/ distribution
Sales analysis/ stock levels/ productivity measures
Exception reporting
uses MIS
What is operational information
Foremen/ section heads
Routine tasks
Listings of debtors/ creditors
Payroll details
Raw materials/ usage
When are TPS used?
Sales/ Marketing systems- record transactions
Manufacturing production systems- details of purchases, production & shipping of goods
Finance & accounting systems- maintaining financial data, purchase & sales ledger & payroll
When are TPS used?
Sales/ Marketing systems- record transactions
Manufacturing production systems- details of purchases, production & shipping of goods
Finance & accounting systems- maintaining financial data, purchase & sales ledger & payroll
What do MIS show?
1) Collate info from individual transactions - helps control the business
2) Customer purchases are summarised into reports to identify the products& customers w/ most revenue
3) Level of repeat business- indicates customer satisfaction
4) Management accounts -shows margins for products and customers- sets rewards
What are features of management Information systems (MIS)
1) support structured decision making at all levels
2) Online access to TPS- summary info
3) Internal focus
4) detailed info if needed
5) simple summary reports & comparisons
What are 4 types of MIS?
1) database system- process & store info which is the org’s memory
2) Direct control systems - monitor & report on activities
3) Enquiry systems - based on databases, specific info e.g performance of department or employee
4) Support systems - provide computer based methods 7 procedures for conducting analyses, forecasts & simulations
What are Enterprise Resource Planning systems (ERPS)?
integrates data from all operations within the organisation into one system
everyone works off the same system for decision making
e.g SAP & Oracle
What do ERPS offer?
Real time info
Standardisation of data
Common data files reducing duplication
Provide packages for functions
Installed on Database Management Systems
What can ERPs be used for?
Supply chain management
Activity based costing
Balanced scorecard performance reporting
What are customer relationship management systems (CRMS)?
Build/ sustain LT business with customers
The processes a company uses to track/ organise its contacts with current & prospective customers (supports these processes)
Enter and store customer info
What are the 5 stages of customer relationship management development processes
1) Selection
2) Acquisition
3) Retention
4) Extension
5) After- sales service
What is phase 1 -selection
Segmentation, Targeting & Positioning process
Market research to target correct customers