Chapter 3 - Design Principles, Elements and Style Flashcards
principles of design (6)
- scale
- proportion
- balance
- rhythm
- emphasis
- harmony (variety and unity)
design principles definition
the abstract concepts that constitute the theory, bylaws, or governing ideas that determine the success of a design, each element can be evaluated by these
scale
overall size, such as the largeness or smallness of a room, object or pattern
proportion
size relationship or ratio of parts to whole, such as the size of a chair in relation to the size of its arms
balance
equilibrium achieved by arranging components symmetrically, asymmetrically or radially
rhythm
flow of elements, usually organized according to a theme such as repetition or alternation, progression or gradation, transition, opposition or contrast, or radiation
emphasis
enhancement that produces a point of interest or focal point in a design
harmony
compatibility of elements to create a pleasing whole, achieved through unity and variety
shape
open and closed areas, space may be positive (filled) or negative (open)
space
open and closed areas, space may be positive (filled) or negative (open)
shape
two-dimensional outline, often seen as a geometric figure such as a rectangle or triangle
form
three-dimensional shapes such as a cute, cone or sphere
mass
weight, density or relative solidity of a form, mass may be actual or visual
line
connection between two points, line may be vertical, horizontal, angular or curved
texture
smoothness or roughness of a surface, texture may be read visually or through touch
pattern
arrangement of motifs in a repetitive or varied order, a small pattern may be read visually as texture
light
natural, artificial, or a combination of both, light affects the appearance of all other elements of design
color
huge that vary from light to dark and from intense to dull and can be mixed with one another and combined in color schemes, color is the most personal and emotional of the elements of design
floor plan scale
1/4, 1/8, or 1/16 inch usually equals 1 ft
golden mean
a line from the ancient Egyptians and then Greeks that visually divides an object into two unequal but harmonious parts, falls somewhere between one-half and one-third (vertically or horizontally)
golden section
proportions of parts to one another and to the whole, often around the golden mean, ex: 3:5, 8:13, 13:21
golden rectangle
sides of rectangles are based off the golden section