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Mass Media Midterm > Chapter 3 > Flashcards

Chapter 3 Flashcards

1
Q

Ray Bradbury

A

author of science fiction classic Fahrenheit 451

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2
Q

first book to be printed in the colonies

A

The Whole Book of Psalms (aka bay psalm book)

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3
Q

Thomas Paine wrote

A

Common Sense

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4
Q

Harriet Beecher Stowe

A

wrote uncle tom’s cabin- novel about the cruel events black slaves had to encounter

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5
Q

Most of the books that were carried over by early colonists that came to America were

A

religiously oriented

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6
Q

books and reading were symbols of

A

wealth and high status

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7
Q

The first printing press in America that was limited to religious and government documents

A

Cambridge Press

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8
Q

A book printed by Benjamin Franklin

A

Poor Richard’s Almanack- contained short stories/ weather predictions/ facts to those first settlers in America

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9
Q

Benjamin Franklin published the first true novel printed in North America called ____, which was written by ____.

A

Pamela, Samuel Richardson

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10
Q

The Stamp Act

A

designed by England to get money back from the French and Indian War, mandated that all printed be done on paper stamped with the government’s seal

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11
Q

The stamp act did what to the colonies

A

controlled and limited their freedom

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12
Q

In protest to the Stamp Act, Thomas Paine wrote

A

Common Sense

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13
Q

linotype machine

A

a typerwriter-like keyboard allowing printers to set type mechanically rather than manually

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14
Q

offset lithography

A

permitting printing from photographic plates rather than heavy, fragile metal casts

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15
Q

dime novels

A

inexpensive paperback books novels that costed ten cents

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16
Q

pulp novels

A

another name for dime novels

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17
Q

Allen Lane

A

founded Penguin Books and published the paperback

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18
Q

Robert de Graff

A

introduced Pocket books, small and inexpensive (25 cents) and were sold just about everywhere

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19
Q

List the reasons why books are a powerful cultural influence

A

They are agents of social and cultural change (can use books to reach the public), important cultural repository (look up facts and info), windows of the past, important sources of personal development (different historical movements), sources of entertainment, more individual type of media, and reflect culture that produces and consumes them

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20
Q

Censorship

A

someone in authority limits publication or access to a book

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21
Q

aliteracy

A

people posses the ability to read but are unwilling to do so

22
Q

books sold and distributed by book clubs

A

book club editions

23
Q

Textbooks produced for elementary and high schools

A

El-hi books

24
Q

Textbook produced for colleges and universities

A

Higher education books

25
Q

Books delivered by mail and are usually a specialized series

A

Mail-order books

26
Q

published only as paperbacks and are designed to appeal to broad readership (ex; romance books)

A

Mass market paperbacks

27
Q

reference and educational volumes designed for the use of professionals

A

professional books

28
Q

bibles, catechism, and hymnals

A

religious books

29
Q

guide and practice books designed to prepare readers for the SAT or bar exam

A

standardized test books

30
Q

encyclopedias, atlases, dictionaries

A

subscription reference books

31
Q

hard or softcover mostly nonfiction books including cookbooks, coffee-table books

A

trade books

32
Q

come from publishing houses associated with and often underwritten by universities

A

university press books

33
Q

e-publishing

A

publication of books initially or exclusively online

34
Q

Amanda Hocking

A

waitress that wrote a dozen novels including young adult romance series that were mostly published as e-books

35
Q

e-books

A

books downloaded in electronic form from internet to computers

36
Q

name to benefits to e-publishing

A

inexpensive and traditional publishing usually takes a long time to be produced from the publisher’s hands

37
Q

print on demand

A

works are stored digitally, and once ordered can be bound, printed, and instantly sent

38
Q

name an advantage to print on demand

A

they require no warehouse for storage and have no remainders

39
Q

remainders

A

unsold books returned to publishers to be sold at a great discount

40
Q

e-readers

A

digital books with the appearance of traditional books where content is digitally stored and accessed

41
Q

platform agnostic publishing

A

digital and hard copy books available for any and all reading devices

42
Q

More than any other medium, the book industry was dominated by relatively ______ operations .

A

small

43
Q

cottage industry

A

occurred before conglomeration, publishing houses that were small operations with interpersonal relations with their authors

44
Q

subsidiary rights

A

sale of the book, its contents/ characters to filmmakers, book clubs, and product producers for t-shirts, mugs, etc.

45
Q

instant books

A

books published very soon after some well publicized public event

46
Q

product placement

A

paid-for placement of products can appear in novels as well

47
Q

J.K. Rowling

A

Author of Harry Potter series

48
Q

friedrich koering

A

invented first steam power press; faster printing= more copies = more $ to make

49
Q

acquisition editor

A

chooses what books to publish based on what will sell the most

50
Q

John Wycliffe

A

was executed/ burnt alive for translating bible into english making it available to non-latin readers

Mass Media Midterm (6 decks)

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