Chapter 3 Flashcards
What is disruptive technology?
A new way of doing things that initially does not meet the needs of existing customers.
What is Digital Darwinism?
Implies that organizations which cannot adapt to the new demands placed on them for surviving in the Information Age are doomed to extinction.
What is sustaining technology?
Produces an improved product customers are eager to buy.
Disruptive technologies tend to _____ _____ markets and _____ _____ markets.
- open new
- destroy old
What is the World Wide Web (WWW)?
Provides access to Internet information through documents including text, graphics, audio, and video files that use a special formatting language called HTML (hypertext markup language).
What is a web browser?
allows users to access the WWW
What is Hypertext Transport Protocol (HTTP)?
The Internet protocol Web browsers use to request and display Web pages using URL (universal resource locator).
What is Web 1.0?
A term to refer to WWW during its first few years of operation between 1991 and 2003.
What is Ecommerce?
Buying and selling of goods and services over the Internet.
What is Ebusiness?
Includes ecommerce along with all activities related to internal and external business operations.
What are the advantages of Ebusiness?
- Expanding Global Reach
- Opening New Markets
- Reducing Costs
- Improving Operations
- Improving Effectiveness
Identify the four Ebusiness models:
- Business-to-business: applies to businesses buying from and selling to each other over the Internet.
- Business-to-consumer: Applies to any business that sells its products or services to consumers over the Internet
- Consumer-to-business: Applies to any consumer that sells a product or service to a business over the Internet
- Consumer-to-consumer: Applies to sites primarily offering goods and services to assist consumers interacting with each other over the Internet.
What is a search engine?
Website software that finds other pages based on keyword matching similar to Google.
What is search engine ranking?
Evaluates variables that search engines use to determine where a URL appears on the list of search results.
What is search engine optimization?
Combines art along with science to determine how to make URLs more attractive to search engines resulting in higher search engine ranking.