Chapter 3 Flashcards
forecast (predictive analytics)
a statement about the future value of a variable of interest
two important aspects of forecasts
expected level of demand: the level of demand may be function of some structural variation such as trend or seasonal variation
accuracy: related to the potential size of forecast error
features common to all forecasts
- not perfect
- forecasts for group of items are more accurate than those of individual items
- decreases as the forecasting horizon increases
forecasts are not perfect:
- differ from predicated values and the presence of randomness precludes a perfect forecast
qualitative forecasting
uses soft information such as human factors, personal opinions, hunches
-executive opinions
- salesforce opinions
- consumer surveys
- expert opinions
quantitative forecasting
rely on hard data use of historical data or the development of associative methods that attempt to use causal variables to make a forecast
Delphi method
an iterative process intended to achieve a consensus
time-series
a time ordered sequence of observations taken at regular time intervals
associative forecasting techniques
based on the development of an equation that summarizes the effects of predictor variables
predictor variables
variables that can be used to predict values of the variable of interest
control charts
useful for identifying the presence of non-random error in forecasts
operations strategy
the better forecasts are, the more able organizations will be to take advantage of future opportunities and reduce potential risks