Chapter 2- The Persuasive Power Of Colour Flashcards

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0
Q

Green?

A

Shows the country, earth, nature and fertility. It charms the nerves and is used to promote rest.

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1
Q

Why is colour used?

A

Colour is used to promote feelings to the responder.

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2
Q

Red?

A

Shows warmth and fire. Stands for passion and excitement.

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3
Q

White?

A

Represents purity, innocence and hygiene.

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4
Q

Blue?

A

The sea, coolness and calmness.

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5
Q

Pink?

A

Tenderness, sweetness and femininity.

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6
Q

Purple?

A

Royalty and luxury.

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7
Q

Yellow?

A

Cheerfulness, joy, sunlight and heat.

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8
Q

Orange?

A

Excitement, fire.

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9
Q

Sepia?

A

Past or age.

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