Chapter 2 - Social Learning and Social Cognition Flashcards
Social Cognition
The mental activity that relates to social activities and helps us meet the goal of understanding and predicting the behavior of ourselves and others
Learning
The relatively permanant change in knowledge that is acquired through experience
Cognitive heuristics
Information-processing rules of thumb that enable us to think in ways that are quick and easy but that may sometimes lead to error
Conditioning
The ability to connect stimuli with responses (behaviors or other actions)
Operant learning
The principle that we learn new information as a result of the consequences of our behavior
Associational learning
When an object or event comes to be associated with natural response, such as an automatic behavior or a positive or negative emotion
Observational learning (modeling)
Learning by observing the behavior of others
Prefrontal cortex
The part of our brain that lies in front of the motor areas of the cortex and that helps us remember the characteristics and actions of other people, plan complex social behaviors, and coordinate our behaviors with those of others
Accomodation
When existing schemas change on the basis of new information
Assimilation
A process in which our existing knowledge influences new conflicting infomration to better fit with our existing knowledge, thus reducing the likelihood of schema change
Confirmation bias
The tendency for people to favor information that confirms their expectations, regardless of whether the information is true
Self-fulfilling prophecy
A process that occurs when our expectations about others lead us to behave towards those others in ways that make those expectations come true
Automatic cognition
Thinking that occurs out of our awareness, quickly, and without taking much effort
Controlled cognition
When we deliberately size up and think about something– for instance another person
Priming
A technique in which information is temporarily brought into memory through exposure to situational events