CHAPTER 2 Flashcards
Motivation
Is an impulse that gives purpose or direction to behavior and operates in humans, at a conscious or unconscious level.
Divided into two
a) Physiological, primary or organic motives (Hunger, thirst, sleep)
b) Personal, social or secondary motive (affliction competition, individual interest, and goal)
Motivation revolves two fundamental questions
- What causes the behavior?
2. Why does behavior vary in its intensity
Expanding first question (1. What causes the behaviour?) into:
Why does behavior start?
Once begun, why does the behavior sustained over time?
Why is behavior directed toward some goals yer away from others?
TO explain why people do what they do, we need to explain what gives behavior its energy, direction, and endurance.
2) Why does behaviour vary in its intensity?
Behavior varies in its intensity, and its intensity varies both within the individual and among different individuals.
The individual is actively engaged at one time, yet the same person can be passive and listless at another time, everything depends on the situation.
Internal process behaviour
Intensity (implies strength)
Direction (implies to purpose) to aim, guided to particular goal, outcome
Persistence (endurance) sustain over time and across situations
Internal motives (need - cognition - emotion)
Need: (within the individual) = essential, necessary maintenance in life (Hunger, thirst, sleep)
Cognition: (mental event) thoughts, beliefs, plans goals, the expectation for the process
Emotions: (complex but coordinated feeling-arousal-purposive-expressive react to event (i.g sad after losing someone)
Motivation is about:
AFFECT. We do some things because it makes us feel good, we avoid things to make us feel bad.
~We have neathere a positive or a negative response
(AFFECT IS CENTRAL FOR MOTIVATED REGULATION OF BEHAVIOUR)
Motivational process features two consecutive elements:
Motivation phase: the organism work to achieve reward or to avoid punishment.
Evaluation phase: which outcome is evaluated - I.e organism determines the actual pleasantness of thee reward or assesses of a danger or if a punishment has been successfully avoided
Motivation consist of Two Distinct Phase:
For example:A animal may become motivated to eat ether because it seees a tasty animal or because its hunger indicates a state of nutrient, deplenation (Phase of two combining) and then they start working toward the goal to obtain the food.
Motivation consist of Two Distinct Phase:
For example:A animal may become motivated to eat ether because it seees a tasty animal or because its hunger indicates a state of nutrient, deplenation (Phase of two combining) and then they start working toward the goal to obtain the food.
Motivation consist of two distinct phases:
Motivation: WANTING: organism works to attain reward or avoid punishment
Evaluation: LIKING: outcome evaluated. organism deermins pleasure of reward or if dange has been successfully rewarded.
Motivation phase is characterized by:
Observable behaviorrs (instrumental activity to achieve a reward or avoid punishment)
Affective state: For example like in humans (craving, longing, being attracted) the goal object but in animals can be successfully avoided.
Approach motivation (reward)
Set in motion or directed by a positive/desirable event or possibility.
Example: Pre, food or a good exam grade.
Avoidance motivation (punishment)
Set in motion or directed by a negative/undesirable event or possibility.
Example: Preditor or a bad exam grade.
Approach and avoidance motivation
Motivated behaviour can be aimed either at attaing a pleasurable incentive (reward) or at avoiding an aversive disincentive (punishment)