Chapter 16 Flashcards

1
Q

What is the goal of a persuasive speech?

A

To influence the audience’s beliefs, attitudes, or behaviors.

Example sentence: The goal of a persuasive speech is to convince the audience to support the new policy.

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2
Q

What are the three types of persuasive speeches?

A

Speeches to convince, speeches to actuate, and speeches to inspire.

Additional information: Each type of persuasive speech serves a different purpose in influencing the audience.

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3
Q

How does a persuasive speech differ from an informative speech?

A

Persuasive speeches aim to convince the audience, while informative speeches focus on sharing knowledge.

Example sentence: An informative speech about climate change provides facts and data, while a persuasive speech urges the audience to take action.

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4
Q

What are the three Aristotelian modes of persuasion?

A

Ethos (credibility), pathos (emotion), and logos (logic).

Additional information: These modes are essential tools for effective persuasion in speeches.

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5
Q

What is ethos, and why is it important in persuasion?

A

Ethos refers to the speaker’s credibility and trustworthiness, which are critical for persuading an audience.

Example sentence: Establishing ethos through expertise and honesty enhances the speaker’s persuasive power.

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6
Q

How does pathos influence a persuasive speech?

A

Pathos appeals to the audience’s emotions, making the argument more compelling.

Additional information: Emotional appeals can create a stronger connection between the speaker and the audience.

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7
Q

What is logos, and how is it used in persuasive speaking?

A

Logos refers to logical reasoning, using facts, statistics, and evidence to support an argument.

Example sentence: Presenting data and research findings is a common way to incorporate logos in a persuasive speech.

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8
Q

Why is audience analysis crucial in persuasive speaking?

A

Understanding the audience’s values, beliefs, and attitudes helps tailor the message for maximum impact.

Additional information: Audience analysis allows speakers to adapt their persuasive strategies to resonate with the specific audience.

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9
Q

What is a call to action in a persuasive speech?

A

A specific request for the audience to take a particular action after the speech.

Example sentence: The call to action at the end of the speech encouraged listeners to sign a petition for environmental conservation.

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10
Q

How can you refute opposing arguments in a persuasive speech?

A

Acknowledge counterarguments and provide evidence or reasoning to refute them.

Additional information: Addressing opposing viewpoints demonstrates credibility and strengthens the persuasive argument.

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11
Q

What are the three major types of persuasive propositions?

A

Propositions of fact, value, and policy.

Example: A persuasive speech arguing whether climate change is real (fact), whether recycling is beneficial (value), or whether stricter environmental laws should be implemented (policy).

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12
Q

What is a proposition of fact in persuasive speaking?

A

A proposition of fact argues whether something is true or false based on evidence.

Example: A persuasive speech presenting scientific data to prove the effectiveness of a new medical treatment.

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13
Q

What is a proposition of value in a persuasive speech?

A

A proposition of value argues whether something is good, bad, moral, or immoral.

Example: A persuasive speech discussing the ethical implications of animal testing.

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14
Q

What is a proposition of policy in persuasive speaking?

A

A proposition of policy argues for a specific course of action or change in policies or procedures.

Example: A persuasive speech advocating for stricter penalties for drunk driving.

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15
Q

How can Monroe’s Motivated Sequence be used in a persuasive speech?

A

Monroe’s Motivated Sequence organizes persuasive speeches into five steps: attention, need, satisfaction, visualization, and action, effectively leading the audience to take action.

Example: A persuasive speech using Monroe’s Motivated Sequence to convince the audience to donate to a charity.

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16
Q

What is the difference between passive agreement and immediate action in persuasive speeches?

A

Passive agreement seeks to persuade the audience to agree with an idea without necessarily taking action, while immediate action encourages the audience to take a specific action.

Example: A persuasive speech on environmental conservation may aim for passive agreement by raising awareness, while a speech on signing a petition would aim for immediate action.

17
Q

Why is it important to anticipate and address opposing viewpoints in persuasive speaking?

A

Anticipating and addressing opposing viewpoints strengthens the speaker’s credibility and prepares the audience for counterarguments they may encounter.

Example: A persuasive speech on gun control should acknowledge and refute common arguments against stricter gun laws.

18
Q

What is comparative advantage order, and how is it used in persuasive speeches?

A

Comparative advantage order structures a persuasive speech by comparing the speaker’s proposal with alternative solutions, demonstrating why the speaker’s proposal is superior.

Example: A persuasive speech on healthcare reform may use comparative advantage order to show why a single-payer system is more effective than the current system.

19
Q

How does a speaker establish the need for change in a persuasive speech?

A

A speaker demonstrates a problem or deficiency in the current situation, showing that change is necessary to improve conditions.

Example: A persuasive speech on education reform may highlight the shortcomings of the current system to justify the need for change.

20
Q

What role does audience involvement play in the success of a persuasive speech?

A

Audience involvement increases the likelihood of persuasion because engaged listeners are more likely to consider and act on the speaker’s message.

Example: A persuasive speech on climate change may involve the audience by asking them to participate in a recycling program.