Chapter 16 Flashcards
What is the goal of a persuasive speech?
To influence the audience’s beliefs, attitudes, or behaviors.
Example sentence: The goal of a persuasive speech is to convince the audience to support the new policy.
What are the three types of persuasive speeches?
Speeches to convince, speeches to actuate, and speeches to inspire.
Additional information: Each type of persuasive speech serves a different purpose in influencing the audience.
How does a persuasive speech differ from an informative speech?
Persuasive speeches aim to convince the audience, while informative speeches focus on sharing knowledge.
Example sentence: An informative speech about climate change provides facts and data, while a persuasive speech urges the audience to take action.
What are the three Aristotelian modes of persuasion?
Ethos (credibility), pathos (emotion), and logos (logic).
Additional information: These modes are essential tools for effective persuasion in speeches.
What is ethos, and why is it important in persuasion?
Ethos refers to the speaker’s credibility and trustworthiness, which are critical for persuading an audience.
Example sentence: Establishing ethos through expertise and honesty enhances the speaker’s persuasive power.
How does pathos influence a persuasive speech?
Pathos appeals to the audience’s emotions, making the argument more compelling.
Additional information: Emotional appeals can create a stronger connection between the speaker and the audience.
What is logos, and how is it used in persuasive speaking?
Logos refers to logical reasoning, using facts, statistics, and evidence to support an argument.
Example sentence: Presenting data and research findings is a common way to incorporate logos in a persuasive speech.
Why is audience analysis crucial in persuasive speaking?
Understanding the audience’s values, beliefs, and attitudes helps tailor the message for maximum impact.
Additional information: Audience analysis allows speakers to adapt their persuasive strategies to resonate with the specific audience.
What is a call to action in a persuasive speech?
A specific request for the audience to take a particular action after the speech.
Example sentence: The call to action at the end of the speech encouraged listeners to sign a petition for environmental conservation.
How can you refute opposing arguments in a persuasive speech?
Acknowledge counterarguments and provide evidence or reasoning to refute them.
Additional information: Addressing opposing viewpoints demonstrates credibility and strengthens the persuasive argument.
What are the three major types of persuasive propositions?
Propositions of fact, value, and policy.
Example: A persuasive speech arguing whether climate change is real (fact), whether recycling is beneficial (value), or whether stricter environmental laws should be implemented (policy).
What is a proposition of fact in persuasive speaking?
A proposition of fact argues whether something is true or false based on evidence.
Example: A persuasive speech presenting scientific data to prove the effectiveness of a new medical treatment.
What is a proposition of value in a persuasive speech?
A proposition of value argues whether something is good, bad, moral, or immoral.
Example: A persuasive speech discussing the ethical implications of animal testing.
What is a proposition of policy in persuasive speaking?
A proposition of policy argues for a specific course of action or change in policies or procedures.
Example: A persuasive speech advocating for stricter penalties for drunk driving.
How can Monroe’s Motivated Sequence be used in a persuasive speech?
Monroe’s Motivated Sequence organizes persuasive speeches into five steps: attention, need, satisfaction, visualization, and action, effectively leading the audience to take action.
Example: A persuasive speech using Monroe’s Motivated Sequence to convince the audience to donate to a charity.
What is the difference between passive agreement and immediate action in persuasive speeches?
Passive agreement seeks to persuade the audience to agree with an idea without necessarily taking action, while immediate action encourages the audience to take a specific action.
Example: A persuasive speech on environmental conservation may aim for passive agreement by raising awareness, while a speech on signing a petition would aim for immediate action.
Why is it important to anticipate and address opposing viewpoints in persuasive speaking?
Anticipating and addressing opposing viewpoints strengthens the speaker’s credibility and prepares the audience for counterarguments they may encounter.
Example: A persuasive speech on gun control should acknowledge and refute common arguments against stricter gun laws.
What is comparative advantage order, and how is it used in persuasive speeches?
Comparative advantage order structures a persuasive speech by comparing the speaker’s proposal with alternative solutions, demonstrating why the speaker’s proposal is superior.
Example: A persuasive speech on healthcare reform may use comparative advantage order to show why a single-payer system is more effective than the current system.
How does a speaker establish the need for change in a persuasive speech?
A speaker demonstrates a problem or deficiency in the current situation, showing that change is necessary to improve conditions.
Example: A persuasive speech on education reform may highlight the shortcomings of the current system to justify the need for change.
What role does audience involvement play in the success of a persuasive speech?
Audience involvement increases the likelihood of persuasion because engaged listeners are more likely to consider and act on the speaker’s message.
Example: A persuasive speech on climate change may involve the audience by asking them to participate in a recycling program.
